Trust Your Instincts

Question: I called Intuit/QuickBooks support and was told something that I know is not the way we do business. How can that happen? Answer: We have a complex and unique business. We do not fit typical business models, and it is confusing to many bookkeepers, CPA’s and, yes, even QuickBooks support on occasion. Recently, a…

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Data Driven Versus Data Informed

I love data. I really do. The more data you have, the better decisions you can make. Unless… Unless you read the data without context and understanding. Consider this example: Your e-commerce vendor is reporting to you that your Google Adwords (the ads that show during a Google search) campaign is doing extremely well and…

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Building New Business

As I look at Center City Philadelphia from my office window, it is clear something big is happening: Cranes are at work, hoisting materials to new high-rise buildings. From high-value commercial properties, mixed-use developments and hospitals to multi-family housing and luxury condominiums, there is more building and revitalizing going on in this city than in…

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