Amazon is moving further into custom apparel and personalization in some subtle but interesting ways. The company’s “Made For You” platform allows users to create a custom-fitted shirt (using a “virtual body double”) with the option to personalize the tag…
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Decoration Diaries: How Overture Promotions Pulled Off a Tricky Branded Mask Order
Overture Promotions’ in-house capabilities allowed the company to quickly produce a face mask order in less than a week—a feat not possible without internal decorating—for a local law firm at the onset of the pandemic. But that task didn’t come without a minor setback…
Read MoreDespite Name Change, the Cleveland Indians Will Keep Selling Chief Wahoo Merchandise (With a Caveat)
Just a day after announcing their decision to rebrand, the Cleveland Indians said they will still sell Chief Wahoo merchandise into the future, with a caveat: The team will donate proceeds from sales of the merchandise to Native American groups. That’s a puzzling move given the team’s public statements and previous actions regarding the mascot…
Read MoreThe Adult Bookstore Next to Four Seasons Total Landscaping Went All Out on (Safe for Work) Branded Merchandise
Four Seasons Total Landscaping has sold more than $1 million in branded merchandise since the infamous Rudy Giuliani press conference in its parking lot. We were happy to learn that its neighbor, Fantasy Island Adult Bookstore, launched its own line of branded merchandise. And it might even be more impressive than Four Seasons’…
Read MorePantone Again Selects Two Colors of the Year for 2021: Ultimate Gray and Illuminating
Pantone has announced the 2021 Color of the Year—or should we say, colors, plural. As it did in 2016, Pantone actually chose two shades to accurately capture the spirit of the upcoming year: Ultimate Gray and Illuminating…
Read MoreOREOiD Brings Personalized, Custom Oreos Direct-to-Consumer
Oreo is bringing customization capabilities direct to consumers through its new OREOiD program, which allows users to put their logo or image on custom-designed cookies. Customers can buy either two- or eight-count packs with eight different color fillings to choose from and a variety of personalization options, including image uploads…
Read More35,000 Orders Later, Four Seasons Total Landscaping Has Sold More Than $1M in Branded Merchandise
The Philadelphia Inquirer reported that, since that fateful day, Four Seasons Total Landscaping has fulfilled more than 35,000 orders for T-shirts, sweaters and face masks totaling more than $1 million in sales. Staff have had to take turns packing up the orders in the company’s conference room to keep up with the demand…
Read MoreOhio Doctor Invents Pen Sanitizing Device for Keeping Office Pens Clean
Sharing pens isn’t like it used to be. There are sanitary measures that we haven’t really had to take until recently, at least outside of medical facilities. But a doctor in Ohio thinks he’s found a way to keep his current batch of pens without having to risk the spread of any disease or viruses…
Read MoreOld Spice’s Social Media White Elephant Gift Exchange Was a Branded Merchandise Extravaganza
With most people still working from home these days, Old Spice is bringing the tradition of a White Elephant gift exchange online. The top prize is a man cave valued at $13,000, complete with an Old Spice branded billiards table, a flat-screen TV, and all kinds of other Old Spice gear…
Read MoreHow Often Should Cloth Face Masks Be Replaced? (What Your Customers Should Know)
How often should you replace your face mask with a new one? That answer depends on the quality and construction of the mask, and also how tough your washing machine is on it. There are a few main factors to consider when determining if a mask is past its useful life…
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