Burger King Belgium recently tackled two issues—spread of COVID and poor communication—with a line of face masks. A total of 250 lucky customers received a branded mask with their menu item of choice printed across the front. In two other countries, the chain also introduced a terrifying in-store promotion involving the ghost of Ronald McDonald…
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‘Plan Accordingly’: A Massive Holiday Shipping Crunch Is Coming—Here’s How It Impacts Promo Companies
There are usually shipping delays around the end of the year as consumers, retailers and corporate buyers ramp up holiday purchases. This year, though, might be unlike anything we’ve ever seen—both in overall volume and in timing. FedEx and UPS have told some shippers that they’re already at or near shipping capacity for the remainder of the year…
Read MoreHow One Distributor’s Small-Business Promo Campaign Used Multiple Products and Channels to Engage Audiences
Small businesses are the lifeblood of the community. Today, when all it takes to buy online is a click of a button, it can be easy to forget about the mom-and-pop businesses around the corner. But Sarah Barr, owner of Konhaus Print & Marketing, Camp Hill, Pa., turned a way to showcase local businesses into a fun game, and even managed to do some self-promotion in the process…
Read MoreMucinex’s ‘Sickwear’ Branded Apparel Line Is Designed to Make You Feel Better
We all have comfy clothes we turn to when we don’t feel well, like an especially soft hoodie or a favorite pair of sweatpants. Mucinex is trying to do more to make sick people feel better by introducing a line of “Sickwear,” stylish designer apparel pieces that help you feel better and look great. The…
Read MoreTeespring Adds ‘Digital Merchandise’ to Its Product Offering for Online Content Creators
Following up on its moves to give TikTok and YouTube creators ways to sell merchandise directly in-app, Teespring is now giving online content creators the option of selling “digital merchandise.” It’s an interesting twist for a company that built itself on T-shirts to now deal with digital products like filters, digital planners and other social-media ready “items”…
Read MoreKanye’s 2020 Presidential Merchandise Is Expensive, Possibly Plagiarized and a Lesson for Future Candidates
It’s hard to take Kanye West’s presidential run as seriously as he seems to. He’s not even on the ballot in some states, and this always seemed like more of a branding opportunity than an actual attempt to land in the Oval Office. But, of course, Kanye still dropped official campaign merchandise. And, on brand for Kanye, it’s much more streetwear drop than traditional campaign merch…
Read MoreCanada Plans National Single-Use Plastic Ban by 2021, Trade Groups Claim USMCA Foul
The Canadian government recently unveiled its plan to ban single-use plastics on a national level. The legislation, which includes a ban on single-use grocery checkout bags, straws, stir sticks, six-pack rings, plastic cutlery and food takeout containers from “hard-to-recycle plastics,” is set to go into effect by the end of 2021, Environmental Minister Jonathan Wilkinson said…
Read MorePromo Supplier Garland Writing Instruments Set to Close Permanently Due to Pandemic
Garland Writing Instruments, Coventry, R.I., announced this week that it will be closing for good as a result of the COVID-19 pandemic. You might recognize Garland as the company that manufactured the pens that House Speaker Nancy Pelosi used to sign the articles of impeachment against Donald Trump earlier this year…
Read MoreAnheuser-Busch Is Sending 62,500 Gallons of Its Branded Hand Sanitizer to Polling Locations Across the U.S.
Ahead of the November presidential election, Anheuser-Busch is reportedly sending over 8 million ounces of its sanitizer to polling locations across the U.S. That comes out to around 62,500 gallons. For perspective, if you put all that sanitizer into gallon jugs and placed them in a line, it’d stretch for almost five and a half miles…
Read MoreVistaprint Goes Agency With Acquisition of Design and Advertising Services Platform 99designs
99designs, based in Australia and backed by Silicon Valley venture capital firm Accel Partners, boasts a network of freelancers in logo design, custom apparel, custom printed materials and a variety of other advertising and design services. The platform allows customers to hire a designer directly or open a brief and select from ideas submitted by designers…
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