Getting a steady flow of new clients is vital if you have set high sales goals for your business. Despite the challenging times we are in right now, this can still be achieved if you have a systematic prospecting method. It not only gives you a repeatable process, but also allows you to train others when you’re ready to delegate. Here are 10 steps to a proven prospecting system…
Read MoreCollection: Friday Rewind
Proud Boys Denied Access to Favored Polo Shirt, But Presidential Debate Leads to New Designs
Members of the Proud Boys, the far-right organization, are known for wearing black and yellow Fred Perry polo shirts typically seen at rallies or protests. In response, Fred Perry said it will stop selling the shirts in North America. It may not matter, as Tuesday night’s presidential debate led to new opportunities for the Proud Boys to design shirts of their own…
Read MoreOur First Full Look at the Apple Mask—a Feat of Modern Brand Experience
We got our first full look at the Apple mask, a face-covering the company developed specifically for its retail and corporate employees. Like other Apple products, it’s meticulously branded and packaged, and has some original design elements that set it apart from competitors. Say what you will about Apple, but it has branding down to a science…
Read MoreAmazon to Buy $400M in Kornit Digital Printing Equipment, Open New Merch by Amazon Facility
Amazon is set to significantly expand its digital and on-demand printing capabilities with a commitment to buy $400 million in digital printing products from Kornit. Separately, Amazon plans to open a new Merch by Amazon facility in Phoenix as the company’s e-commerce sales soar…
Read MoreDecoration Diaries: How A&P Master Images Used Halftone Screen Printing to Land a Repeat Customer
A&P Master Images pitched the idea to use a trendy screen print technique to bring a customer’s hand sketch to life. The product was such a hit it evolved into an online company store for fulfillment and future business with the client on other projects…
Read MoreMiller Lite Made a Beer Can With an Antenna to Stream Football Games
The quest to see what a beer can can’t do has now yielded the first “Cantenna,” which Miller Lite says is “the only reception device on the market that is great tasting and serves up football straight to fans’ living rooms.”
Read MoreThis Distributor’s ‘Networking Bracelets’ Are Simple, Genius Promos for In-Person Events During Pandemic
A Fully Promoted franchise owner has found a clever way to not only enforce safe practices at in-person events, but do it in a way that doesn’t inconvenience attendees. Using color-coded bracelets, Fully Promoted of St. Charles gave people at the St. Charles, Illinois, Chamber of Commerce a way to nonverbally communicate their level of…
Read MoreUtah Distributor Charged With Impersonating 3M Rep, Falsely Claiming to Have Millions of N95 Masks
A Utah-based distributor is accused of presenting himself as a 3M representative and claiming to have millions of N95 masks for sale. John Anthony Taylor, owner of Positive Marketing LLC and Wasatch Promotional Products in Park City, reportedly claimed to have access to one billion 3M N95 masks, which raised eyebrows…
Read MoreUpdate 9/29: Promo Distributor Warns of Credit Card Order Scam Involving Hundreds of Blank T-shirts (All Size Medium)
A promo distributor was the victim of a scammer who ordered hundreds of T-shirts totaling more than $3,000, only to issue and receive a chargeback once the T-shirts were in their possession. In an email to Promo Marketing, Theda Furlonge, owner of TAF Promotions in Colorado Springs, described the scam…
Read MorePatagonia Hid a Secret, R-Rated Message On Some of Its Clothing Tags
If you happened to have purchased Patagonia’s Road to Regenerative Stand Up Shorts, you might have noticed a tiny little message on a tag. Or, maybe you didn’t notice it. To tie in with the shorts’ purpose of rehabilitating farmland through a partnership with organic farmers, Patagonia slipped a little message in on the tag…
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