Shawna Suckow, who will be speaking at ASI Chicago this July, shares tips for adding a human touch to marketing messages.
Read MorePromo Insiders: How To Reach Your ‘Exact Right Customer’
Collection: PM News
Why High-Velocity Decoration Is a Survival Strategy
Direct-to-film printing has moved from hobbyist tool to industrial powerhouse, and distributors who understand the shift are saying yes to high-margin orders their competitors are still turning away.
Read MoreWhat’s 1 Design Trend Not Getting Enough Attention?
Apparelist’s Cassie Green asked some folks at the FESPA 2026 trade show in Barcelona what they think.
Read MoreThe First 90 Days: A Conversation With ASI CEO Ashish Mittal
ASI Chairpersons Matthew Cohn and Stephanie Cohn Schaeffer sat down for a candid interview with Mittal to reflect on his first three months with the company and his plans for the future.
Read MoreU.S. Will Not Renew the U.S.-Mexico-Canada Agreement
Now, the three North American countries will negotiate specific terms of the treaty ahead of its 2036 expiration date.
Read MorePCNA Appoints Josh Militello as CEO
Neil Ringel is retiring after seven years with the company but will remain active as an adviser and member of the Board of Directors.
Read MoreASB Names Justin Zavadil CEO & President
Founder and former CEO Larry Zavadil will step down from his current role, but remain on as chairman of the board.
Read MorePrinting’s Alive: Jay Busselle on Innovating Print Culture: Leadership, Mentorship & Marketing in a Changing Industry
In this episode of Printing’s Alive, Warren Werbitt and Jay Busselle discuss the evolving challenges in the print industry, focusing on engaging youth and the impact of figures like Gary Vee.
Read MorePromo Insiders Deep Dive: The Hidden Complexity of the Tariff Refund Process
A trio of experts discuss how promo companies can successfully claim their tariff refunds in the inaugural episode of our new in-depth podcast.
Read More7 Ways To Get More Results From Your Direct Mail Campaigns
Direct mail remains one of the most effective marketing channels available today, but success isn’t about sending more mail. It’s about sending smarter mail.
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