The Counselor Top 40 supplier says the rebrand better reflects its array of products and services.
Read MoreCollection: PM News
L2 Brands Acquires National Park-Inspired Brand Wild Tribute
The deal expands L2’s footprint in the conservation space.
Read MoreThe Vernon Company Taps Michelle Flesher To Lead Corporate Programs
Flesher brings more than 20 years of B2B account management experience to the Counselor Top 40 distributor.
Read MoreEverybody Loves Print on Demand Until the Orders Show Up
Shops that struggle with POD often discover that their biggest challenge isn’t production capacity or printing technique. It’s managing the complexity behind the scenes.
Read MorePromo Insiders: Red Lobster CEO on Pivoting From Crisis to Comeback
Damola Adamolekun, who will be the keynote speaker at ASI Show Chicago in July, talks about the power of “red carpet hospitality” and building company culture.
Read MoreDubow Textile Names Scott Jensen General Manager
Jensen will lead the company’s overall operations, strategic direction and financial performance while overseeing the company’s embroidery and print divisions.
Read MoreTop Talent Acquisition & Retention Strategies
Organizations that make the acquisition and retention of top talent a key business imperative outperform their competition, consistently and at a considerable margin irrespective of industry or profession.
Read MoreHow Printing Inspires Creative Growth
Apparel decorators, promotional products suppliers and wide-format printers are often the epicenter of creativity in the printing industry.
Read MoreASI’s 2026 Ad Impressions Study: Writing Instruments
Exclusive research from ASI explores the powerful impact and influence of promotional products.
Read MoreSuppliers Report Mixed Interest in America250 Merch
While the official America250 logo and licensing has proven divisive, suppliers are finding success with patriotic and customized items geared toward the seminal anniversary.
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