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Collection: PM News

Surf Brand Sues Lady Gaga for $100M+ Over ‘Mayhem’ Logo

Lost International said the pop star has infringed on its trademark by using the “Mayhem” mark in connection with her new album and related branded merchandise.

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ASI Fort Worth 2025: Promo Pros Talk Strategies To Prepare for Tariff Impacts

ASI President & CEO Tim Andrews, iPROMOTEu CEO Lori Bauer and The Magnet Group CRO Dan Jellinek weighed in on potential tariff impacts and how suppliers and distributors alike are preparing.

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ASI Fort Worth 2025: Differentiating Your Apparel Offerings To Elevate Your Brand

Lizz Reidy and Jenna Sackett of Stahls’ demoed a variety of decoration placements and strategies to make promo apparel stand out in a populated market.

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Branded Merch Turns McNeese State Student Manager Into an NCAA Tournament Sensation

The viral success of Amir “Aura” Khan led to his face on socks and T-shirts – and revealed a fascinating new wrinkle in the NIL phenomenon.

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Proforma Recognizes Million-Dollar Distributor Owners

The Counselor Top 40 distributor honored its owner affiliates that generated between $1 million and $50 million in 2024 sales at the annual event.

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Canadian Promo Pros React to Weakened Ties With the U.S., Uncertain Economic & Political Climate

Consumers are eschewing American goods and tightening purse strings in the midst of concern on several fronts – a shift that’s also being felt in promo.

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Using Scent in Direct Mail To Attract & Win Customers

Our sense of smell can trigger powerful emotions, such as memories, or creativity. In direct mail, scent plays a big role in creating – or enhancing – customer experience when a consumer receives a marketing piece.

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Editor’s Picks: Popular Polos & Golf Accessories

Suggest these branded polos and golfing essentials to corporate clients that host annual charity golf tournaments.

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Decorating Roundup: International Coatings Releases White Ink for Polyester

Also, Vastex offers a new exhaust hood for direct-to-film printing, and Tru Art Advertising Calendars has invested in a digital inkjet production printer.

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Trump Issues Executive Order Phasing Out Paper Checks Issued by Government

The order states that all government departments and agencies must switch to digital payments by September.

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