In the newest installment of The Campaign case study series, ASI’s Salesperson of the Year shares how she overcame logistical hurdles to provide nearly $2 million in merch for Veterans Day promotions.
Read MoreCollection: PM News
How to Make Your Brand Stand Out with Swag-Wag Promotions by Caro-Line
Offering products in the pet swag market might seem like an obvious choice. According to a report shared by Fortune Business Insights, the global pet apparel market size was valued at $5.56 billion (about $17 per person in the US) in 2023. That number is projected to reach $8.97 billion (about $28 per person in…
Read MoreGildan Reopens Bangladesh Facilities Following More Worker Unrest
Laborers in the country’s garment sector have been protesting, making specific requests for things like guaranteed employment and more clarity over promotion criteria.
Read MoreAsk the Accountant: What Is Equity, And How Is It Different from Assets?
Ask the Accountant… Question: What is equity in my business and how is that different from assets? Answer: In accounting, equity is assets minus liabilities. Equity is the portion of your business that is yours after debts or liabilities are considered. As an example, if you purchased a house for $300,000 and took a mortgage…
Read MoreEnd-Buyer Research: Companies With More Than 5,000 Employees
ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
Read MoreWhy You Should Talk to Printing Industry Students at Trade Shows
In the printing industry, there are plenty of opportunities for professionals and students to come together. These events offer a chance for students to learn real-world insights and gain valuable connections, while professionals can receive fresh perspectives and new ideas from the next generation. Staying ahead of industry trends and maintaining a fresh perspective are…
Read MoreWeezer’s Fun Sweater Sleeve Box Set Packaging Has Powerful Takeaways for Print & Promo Pros
Want to feel old? Weezer’s 1994 self-titled debut album, colloquially referred to as “The Blue Album”, is turning 30. And to celebrate, the band is releasing a special edition of the landmark record – the Super Deluxe Vinyl Box Set, which comes brilliantly packaged in a Weezer-branded knit blue sweater sleeve. Very limited edition, only…
Read MoreSaving Money, Expanding Choices With Flatbed Printing
When COVID nixed graduation ceremonies in 2020, many K-12 and university in-plants saw a big demand for yard signs. At Chesterfield County Public Schools (Chesterfield, Virginia), 75% of those signs were sent outside…
Read MoreBe a Student of the Game to Drive Long-Term Success
Game, what game? This is serious stuff and not some kid’s game. You’re right, it is serious. Your employees, customers, suppliers, and shareholders are all counting on you and your team to get it right. Being a student of the game is crucial for business leaders, as it fosters continuous learning, adaptability, and strategic thinking.…
Read More2024 Is the Year of the Packed Lunch
With many returning to the office, the need for stylish and sustainable reusable lunch bags is on the rise.
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