Design Startup Releases ‘Sesame Street’ Athleticwear Line

“Sesame Street” is such an American institution at this point that just about every generation has some sort of connection to its characters. Because of that, anything related to the Street has a large base of potential customers. So, design startup Spooler’s new line of “Sesame Street” athleticwear perfectly pinpoints a convergence of nostalgia branding…

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Nike’s New CEO Isn’t An Apparel Guy (But That Might Not Matter)

Under Armour isn’t the only apparel giant making changes at the top. While Under Armour has been in the news after CEO and founder Kevin Plank stepped down from his position (while remaining involved in a new capacity), you might have missed that Nike’s top executive Mark Parker is leaving at the same time. Due…

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Gen Z Is Waging War on Baby Boomers With Meme-Influenced Apparel

Gen Z and Baby Boomers are natural enemies. Both generations love to rip on each other online, and sometimes in real life. Finally fed up with Boomers calling younger generations lazy and entitled, Gen Z has been retaliating the way it knows best: memeing at them. That’s how “OK boomer” was born, and now apparel with the phrase is selling big…

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