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Collection: Trending Stories

Top Promo Takeaways From the November U.S. Jobs Report

Job gains in healthcare and construction and losses in warehousing represent opportunities and pain points for branded-merch companies.

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Counselor 2025 Product of the Year: Personalized Accessories

Personalized accessories, from stickers to patches to straw toppers, have transformed classic promo items into a playground for personal expression.

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Nominate Now for the 2026 Print & Promo Marketing Rising Stars

For the March 2026 issue, we want to showcase print and promo professionals who have been in the industry (whether print, promo or both) for fewer than five years, and have made a name for themselves at their company or within the industry at large.

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Five Trends To Keep an Eye on in 2026

Here are five trends we believe will influence the converging worlds of print and promotional products in the months to come.

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Bipartisan Bill Seeks Transparency on AI-Driven Job Losses

The AI-Related Job Impacts Clarity Act would require some companies to disclose workforce changes driven by adoption of the technology.

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Babybel Phases Out Plastic Packaging for Paper for Eco-Conscious “Unboxing” Experience

Just five years after introducing its new plastic packaging, the group is going
green with paper, which it says consumers prefer.

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The 2026 Print & Promo Marketing Buyers’ Guide Digital Edition Is Live

This issue is the annual Print & Promo Marketing Buyers’ Guide, which is our comprehensive industry directory of suppliers, products and services.

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Jordan Gorski on Value of Color, Prepress in Wide-Format

Color management and process control are critical but often overlooked factors in wide-format printing.

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Expanding Promo Capabilities With Direct Mail

Direct mail is a natural extension of distributors’ existing capabilities, allowing them to support a broader range of client marketing needs.

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Print-on-Demand Platform Printful/Printify Rebrands as FYUL

The e-commerce fulfillment firms merged last year. FYUL combines the technology and supply-chain capabilities of each brand, according to execs.

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