It’s a notable new example of a Division I university working to create a profit-sharing incentive for its athletes using branded merchandise and online platforms.
Read MoreBall State Inks Influxer NIL Deal for Student-Athlete E-Commerce Stores
Collection: Trending Stories
MLB Will Officially Fix Its Uniform Problems
2024 was the season for ill-fitting pants, mismatched uniforms and smaller numbers, but the league and its apparel suppliers are trying to make good.
Read MoreHanes Finalizes Sale of Champion to Authentic Brands Group
Counselor Top 40 supplier Gildan will be carrying Champion in the promo market, according to ABG.
Read MoreWise Acquires Continuous and Unit Set Forms Assets of Victor Printing
Wise has acquired the continuous and unit-set business form assets of Victor. It’s Wise’s third acquisition in just over six months.
Read MoreEast/Gulf Coast Port Workers Strike, Disrupting Supply Lines
Promo suppliers have prepared and say a short-lived stoppage shouldn’t cause significant impacts, but a prolonged strike threatens inventory levels and could spur product price hikes.
Read MoreCalifornia Beefs Up Sustainability Requirements
The state has passed legislation requiring manufacturers to address textile waste, closing a loophole on its decade-old plastic bag ban and initiating greenhouse gas emissions reporting by large companies.
Read MoreDirect Mail: Us Versus Them
So many times poorly executed direct mail campaigns come down to how clients wanted to send it versus how recipients wanted to receive it. This can and should be avoided. Just because the client went to a seminar on the latest direct mail trends and was taught all the things they need to be doing,…
Read MoreDo Not Become an OSHA Statistic: The Top 3 OSHA Violations for Printing Operations
Every year, the Occupational Safety and Health Administration (OSHA) announces the Top 10 most frequently cited workplace violations. Each year PRINTING United Alliance publishes the Top 10 list for printing operations which can be found at this link. OSHA’s annual list includes violations from several industry segments including construction and general industry, with printing falling under the latter category. The top…
Read More4 Merch Marketing Lessons From Liquid Death’s Cold Plunge Tub & Casket Cooler
The completely custom, highly creative promotional products make a great study for distributors in the branded merchandise arena.
Read MoreDrinkware, Social Media & the Continual Search for the Next Stanley
First, it was Nalgene. Then, it was Yeti. After that, it was S’well, Hydro Flask, Stanley, Owala – an ever-growing list of water bottle brands making their mark on the cultural zeitgeist. In each of these “it” brands’ moment of glory, they dominated both retail and promo. S’well generated over $100 million in revenue from…
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