Insight into product trends, buyer habits, and new products hitting the promotional products industry in 2024.
Read MoreOut With the Old: New Products and Trends For 2024
Collection: Trending Stories
Good Job, Milwaukee: Standout Bucks and Brewers Promos
We took a look at how the Milwaukee Bucks and Brewers are elevating the apparel and novelty fan giveaways this year with high perceived value, city-wide branding efforts, and some clever sponsorship opportunities.
Read MorePPAI Expo Report: Booth Design Lessons from the Show Floor
Walking the floor at a promotional products trade show, it’s easy to get into a position where you don’t see the forest for the trees. You go from booth to booth looking at what each exhibitor is showing, maybe you have a quick conversation and get a free sample, and you move on. But if…
Read MoreEyevertising Rebrands to Bold Promo
Eyevertising, Miami, announced last week that it has rebranded to Bold Promo. The effort includes a new logo and a refreshed brand identity. Bold Promo’s growing product offering, which includes promotional sunglasses, premium eyewear, decorated apparel, wearables, accessories, and drinkware—coupled with a free company store platform, print-on-demand, and fulfillment services—provides a fully integrated solution for…
Read MoreKaeser & Blair Announces Retirement of Gregg Emmer
Kaeser & Blair, Batavia, OH, yesterday announced the retirement former chief marketing officer and vice president Gregg Emmer. Emmer has managed Kaeser & Blair’s marketing, catalog publishing, and vendor relations for more than 30 years. Prior to arriving at…
Read MoreJason Lucash and Mike Szymczak Introduce Rupt: Second-Life Packaging, Eco-Friendly, and Answering Distributors’ Needs
Jason Lucash and Mike Szymczak introduced their new brand Rupt at the PPAI Expo, elevating and reinventing how packaging plays a role in a promo.
Read MoreTwo Promo Companies Merge to Form Woman-Owned Dryvve
Consolidated Marketing Services and Progressive Promotions announced their official merger into a new entity called Dryvve.
Read MorePPAI Expo Report: 40 oz. Tumbler Dominance and Drinkware Decoration
The Stanley 40 oz. mug is the most popular item in drinkware. That was evident on the show floor, but it wasn’t the only star in the drinkware show.
Read MorePPAI Expo Report: PPAI President/CEO Dale Denham on What 2024 (And 2025) Will Bring, the Power of Consistent Branding, and More
PPAI president and CEO Dale Denham explains what the industry can expect in 2024 and 2025, and his own association’s branding upgrade.
Read MorePPAI Expo Report: Pacesetter’s Jim O’Neill and Casey Fitzner on Dropping ‘Awards’ and Offering More
We spoke with Pacesetter’s Jim O’Neill and Casey Fitzner about their recent rebrand and offering a wider selection of products to their customers.
Read More