Elton John’s Tour Merchandise Includes $2,000 Pajamas

Elton John’s farewell tour is underway, and he’s not one for subtlety. Not only is his tour merchandise flashy and glamorous, it’s also very expensive. For the UK leg of the tour, merchandise has popped up at Selfridges department stores. This includes products like silk pajamas for £1,750 ($2,186), a clutch bag for £1,825 ($2,280),…

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How Chips Ahoy! Used a Branded Kit to Celebrate Its Birthday

Chips Ahoy is joining other food brands by creating limited merchandise for the NTWRK platform, but doing things a little differently by piecing together a branded kit for its birthday celebration. The Chips Ahoy! Happiest Party Kit container products like branded birthday candles, cookie-shaped confetti, a disposable camera, a wireless Bluetooth speaker with power bank…

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