One funeral service business in the U.K. has made branding part of its mission to reinvent the way we think of the business and emotions behind funerals. Using bright colors and illustrations, it challenges the norms of the funeral service industry.
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It shouldn’t come as any surprise that the McDonald’s “Adult Happy Meal” promotion was a hit. McDonald’s has been pretty much batting 1.000 with its branded tie-ins thanks to celebrity endorsements and streetwear influence. The “Adult Happy Meal” was a partnership with designer brand Cactus Plant Flea Market, and included a toy using the brand’s…
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Netflix is expanding its branded merchandise footprint once again through a partnership with Walmart. The first seasonal release includes branded toys, Advent calendars and a concession kit that replicates the movie theater experience at home.
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Proforma, Cleveland, announced the renewal of the “Proforma Family Cooking Show” for a second season. This series allows the Proforma family the opportunity to connect with one another by sharing recipes and family stories. With hundreds of creative recipe submissions for season one, this series has proven to be a hit among the Proforma Network.…
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PRINTING United Expo, the largest event in printing and graphic arts in 2022 —representing all facets of the industry — opened its doors last week to gather attendees and exhibitors from around the world for the first time under one roof since 2019. Held Oct. 19-21 at the Las Vegas Convention Center, the global event…
Read MoreThanks to new standards in the European Union, however, Apple will finally be forced to create iPhones with USB-C ports rather than its proprietary Lightning charger. But, could the future of the iPhone be completely charger-less?
Read MoreWhether you care for her music or not, you have to admit that Taylor Swift is one of the biggest brands on the planet. So, there’s a lot you can learn from the way she approaches her merchandise when a new album comes out.
Read MorePickleball is sweeping the nation, with new professional leagues and even an upcoming celebrity tournament hosted by Stephen Colbert. The game’s accessibility makes it appealing to so many different people, and that makes it a huge opportunity for distributors to incorporate it into promotional campaigns.
Read MoreIt’s amazing seeing the progress companies have made with making eco-friendly products like apparel and bags out of eco-conscious material. Sometimes it takes developing new compounds, or creating new ways to use organic ingredients. Other times it includes repurposing products into consumer products. Swiss bag manufacturer Freitag just created a foldable bag from discarded airbags…
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Print icon Benny Landa delivered a keynote address titled “Social & Business Success: How Diversity, Inclusion and Other Social Values Can Drive Engagement and Growth,” focusing on lessons he’s learned from his father, mentors and decades in the industry.
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