Dolly Parton and Jonathan Davis from KoRn both just released branded pet product lines. Millions of households in the U.S. adopted pets during the pandemic, so there’s clear demand for pet supplies. Are you incorporating them into your promotional campaigns?
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Greenpeace Calls Coca-Cola’s Environmental Promo Products ‘Greenwashing’
Critics are calling out Coca-Cola and climate activism event COP27 in Egypt for a branded partnership that it deems is counterintuitive to the meeting’s mission, and meant to “greenwash” Coca-Cola’s reputation for being a major source of plastic waste. As part of the event, Coca-Cola created branded COP27 products, like an ice cube tray that…
Read MorePA Department Store Breaks Guinness World Record for Largest Bobblehead
Ollie’s Bargain Outlet, a Harrisburg, Pennsylvania-based department store, just broke the Guinness World Record for largest functioning bobblehead. The 16.5 ft. version of the store’s mascot was created in conjunction with its 40th anniversary.
Read MoreThis Promotional Plastic Bag Has a Self-Destruct Option
The battle against single-use bags has yielded greater demand for reusable totes. But, one company has found a way to create a single-use plastic bag that not only can be recycled, it comes with a self-destruct option. Runners who completed the Chicago Marathon this past week received a post-race gift bag including promotional items and…
Read MoreFedEx Expects Lower Holiday Season Ground Shipping Volume
FedEx’s e-commerce delivery division announced last week that it expects lower volume forecasts as customers ship fewer packages during the holiday season. Reuters obtained an internal memo to 6,000 independent contractors who handle the delivery and trucking for FedEx Ground in the U.S., which says the company expects” downward adjustments to volume forecasts. “These changes…
Read MoreNHL Teams and Convenience Stores Understand the Future of Promo Apparel is More Fashionable – Do You?
The Arizona Coyotes just appointed fashion designer Rhuigi Villaseñor as its creative strategist. What this means is a greater focus on branding and quality merchandise. That idea has been used at other businesses like fast food lately, and this move shows that it’s the future of promo branding.
Read MoreWarm Up Your Sales With Outerwear and Jackets
Seasonal changes represent a big opportunity for distributors when it comes to branded merchandise. As the summer months wrap up and we say goodbye to warm weather, businesses and organizations are preparing their cool-weather campaigns. That means instead of umbrellas and coolers, they’re looking for scarves and fuzzy blankets. When it comes to branded apparel,…
Read MoreSafety Made Acquires Assets of Ready 4 Kits
Safety Made, Keene, NH, announced that this week it has acquired the assets of Ready 4 Kits. The two companies share some history, with Safety Made president Paul Dubois getting his start at Ready 4 Kits until leaving in 2017 to start Safety Made. With this acquisition, Ready 4 Kits will become a brand within…
Read MoreCNN Employees Were Upset by Poorly-Timed Promotional Gifts
CNN staffers are upset after their larger parent company Warner Bros. Discovery announced layoffs and budget cuts, but that everyone still employed would receive a branded vest! Some employees received bizarre plaques after being let go by the company.
Read MorePlanning for Holiday and Seasonal Promotions Year-Round
Labor Day weekend marks the unofficial end of summer and the unofficial start of the holiday season. That means it’s time to really think about holiday-themed gifts. We don’t like being those people who put up a Christmas tree seconds after the last trick-or-treaters leave, but from a business perspective, it’s best to begin sooner…
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