Taco Bell just announced this week that it will partner with Brooklyn artist Ricardo Gonzalez, known as It’s a Living, for special edition uniforms.
Read MoreTaco Bell Used Streetwear Influence for New Employee Apparel
Collection: Trending Stories
Executive Perspectives: Nichole Stella, Global CEO of Altitude Group of Companies
As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Nikki (Nichole) Stella, global CEO of Altitude Group of Companies, Philadelphia. Here, she opens up about her promo journey, shares the industry trends she continues to monitor, and reveals when…
Read MoreFanatics Acquires South American Apparel Wholesaler Fexpro
Fanatics just announced that it has acquired Panamanian sports apparel wholesaler Fexpro. Fexpro creates licensed apparel for major sports leagues in Latin America, like the NFL, NBA, and MLB; as well as international clubs like Paris Saint-Germain, Real Madrid and FC Barcelona, giving Fanatics an even larger international reach. “[Fexpro CEO] Alberto [Bassan] and the…
Read MoreOut-There Baseball Promos: The Cubs’ ‘I Think You Should Leave’ Shirt and Minor League ‘Rebrands’
The Chicago Cubs are doing a theme night based on an “I Think You Should Leave” skit involving complicated shirts. In our opinion, there should be more room for wacky fun in baseball. Take a look at the minor leagues and you’ll see plenty of it.
Read MoreBeat the Competition with Sports and Outdoor Products
For those tailgates, kids’ soccer games, or watch parties, people are going to need coolers, reusable water bottles, pennants — the list goes on. This is where promotional product distributors can jump in.
Read MorePatagonia Sues Nordstrom Over Counterfeit Apparel
Patagonia is suing Nordstrom over selling counterfeit polyester apparel that claimed to be made with organic cotton. With Patagonia’s mission of environmentalism and fair practices, fake apparel could damage the brand’s reputation. It’s also bad for the end-user.
Read MoreHow to Handle Difficult Conversations with Clients
There are times when companies need to have difficult conversations with clients — whether it is about extending deadlines, increasing costs, or modifying the overall vision of the end product. How you approach these conversations can play an important role in making immediate and lasting impressions.
Read MoreRickie Fowler Drinks Water (And Why That Matters to Promotional Products Distributors)
Golf fans noticed that Rickie Fowler was carrying around a reusable water bottle covered in stickers along the course at Los Angeles Country Club during the U.S. Open. Being that Fowler has always been a trend-setter, this hydration choice could have an impact on everyone who sells golf-related promos.
Read MoreApple Wants to Be the Only Company Using an Apple In Its Branding
Fruit Union Suisse, a Swiss fruit farmer’s organization dating back more than 100 years, reported that Apple is trying to keep them from using the apple in their logo.
Read MoreA Guide to Maximizing Social Media Reach in Promo
Social media use is no longer optional in business. You need to be proficient in multiple platforms to get the word out. And it’s OK if you feel a little lost at first. Think of each social network as a different tool in your toolbox.
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