Who was the biggest duo of the ’80s? It was Doritos and “Stranger Things,” obviously. OK, only one of those was actually around in the ’80s, but no matter. The two are teaming up to promote the upcoming fourth season of the hit Netflix series with a virtual concert featuring ’80s pop royalty, special Doritos packaging and some killer concert merch…
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Cap America Inc. announced the acquisition of Minnesota-based custom knitwear company Wear-A-Knit. The terms of the acquisition were not disclosed. Wear-A-Knit produces USA-made knitwear for the promotional products and sporting goods industries. Founded in 1977, the company has had two major expansions, the most recent being the company’s purchase of Stitch-It Designs…
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These days, it feels like every brand is going the nostalgia route for advertising, marketing and branded merchandise. And why not? It works. But what’s the only thing more nostalgic than current brands drawing on older designs and properties for new promotions? How about merch for brands that have been out of business for decades?…
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It seems that 4imprint is back. The distributor said in a trading update last week that it is on track to reach $1 billion in revenue for 2022. MarketWatch also reported that the company’s order counts for the first four months of the year were 11% higher than in 2019, while average order value was up 27%…
Read MoreThe continuation of a program Adidas launched in January, the move firmly establishes the brand as an innovator in the area of interplay between physical and digital merchandise. This second round of apparel not only serves as a counterpart to the NFT, but is an incentive for NFT collectors to move onto the second phase of a larger program…
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HALO Branded Solutions, Sterling, Illinois, announced the acquisition of BrandVia, San Jose, California. BrandVia will maintain its San Jose staff and presence, expanding HALO’s positive momentum in the global technology market. “BrandVia plays a key role in building the brands of an elite list of major technology clients, including Salesforce, Adobe, LinkedIn and…
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Patrón Tequila is once again using the day synonymous with tequila intake for a branded merchandise drop. Last year, the beverage brand released a line of streetwear. This year, it partnered with designer John Geiger to create a limited edition GF-01 sneaker inspired by the agave fields of Jalisco, Mexico, that make that tequila toast possible…
Read MoreThe bond between the Red Hot Chili Peppers and the Los Angeles Lakers is strong. The band has written lyrics and songs about the team, and bassist Flea frequently attends games. So, it’s about time the Lake Show repaid the band for its loyalty, eh? Before the end of the regular season, the Lakers created special co-branded T-shirts that celebrated the Chili Peppers’ new album…
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BAMKO, Los Angeles, announced today that it has acquired substantially all of the assets of Guardian Products, the distributor based in Norcross, Georgia, effective May 1, 2022. Guardian Products specializes in the automotive dealer market, complementing BAMKO’s December 2021 acquisition of Sutter’s Mill Specialties, which also specializes in that market…
Read MorePanera Bread enlisted T-Pain for a limited run of merchandise to commemorate its new Chef’s Kitchen Sandwiches. Following along with other restaurants that have used a streetwear drop model, Panera also is working with the shopping platform NTWRK for a “Day of Craveable Drops.” Possibly the most interesting item is one called the “Deliciously Luxe Drip Kit”…
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