During the NBA Finals between the Warriors and Celtics, a Boston bar displayed a sign reading “Ayesha Curry can’t cook,” a jab at Golden State star Steph Curry, whose wife Ayesha is a restauranteur. Steph responded by wearing a shirt saying “Ayesha Curry CAN cook” to a press conference, which kicked off a T-shirt war between player and bar. Now, the T-shirts are widely available…
Read MoreThough it has been celebrated since 1866, Juneteenth wasn’t declared a federal holiday until last year. With that, there has been an influx of corporations and other businesses creating merchandise related to the holiday, or releasing branded products incorporating a Juneteenth motif. Like Pride motifs, though, it can come off as empty if companies doesn’t back it up with real action…
Read MoreDid you know that promotional products have been around in the U.S. since the days of George Washington? This isn’t a history lesson, but Linda Neumann, owner of Brilliant Marketing Ideas in San Diego, likes to include tidbits like that in her self-promos. With a personalized letter that’s both informative and entertaining, she’s found a way to meld print and promo for direct mail beyond just a flier…
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Our Women in Print and Promo 2022 highlights women of varying professional backgrounds—from sales representatives to CEOs. Their passion for empowering others, including the next generation of women, is just one of many things that unite them. We asked each of them to tell us about their experiences, what they’ve learned and where they find inspiration. Read on for their introspective takes…
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Benussen Deutsch & Associates (BDA) announced yesterday that it has completed the acquisition of consumer insight and merchandise innovations agency Idea Planet. The combination will allow both companies to grow their strategic merchandise and collectibles programs, while increasing support for clients through enhanced control of customer strategy, ideation, manufacturing and logistics…
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Fresh Beginnings, the food gifts supplier based in Valdosta, Virginia, announced in a statement that the company will close permanently on June 30, 2022. The company said it will still process orders received by June 14, 2022, and final shipments will occur no later than June 22. Any shipment scheduled after that will be canceled unless…
Read MoreChipotle is celebrating the decade of its birth with its new “1993 Collection.” The collection is built around the original design of Chipotle’s first Denver restaurant, with items like hats, sandals, socks, a rugby polo and a jacket all decked out in the original “Chipotle” font. Most feature its classic green, red and white color scheme…
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We always try to shine a light on the products that make us think, “Wow, I’ve never thought of that before.” Products that fulfill a need end-users might not have known they had, or just stand out because of their individuality, are a good way to ensure that people hold onto them for a long time and have a more favorable view of your client…
Read MoreA lot of new parents look to the future while their kids are young. They think about what it will be like, the day their child learns to drive, graduates high school or, what Miller Lite is banking on, shares that first beer with dad. For Father’s Day, Miller Lite created the “Beer Bond,” a certificate good for one Miller Lite, redeemable in 2043 or later…
Read MoreWhat seemed like groundbreaking technology not so long ago (like the iPod) is now out of date. So you’d be forgiven if you’re behind on what end-users are looking for in their tech items. But that’s what the experts are here for. We spoke to a suppliers about what tech products their customers want, what trends are driving this demand and more…
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