Thanksgiving is tomorrow, so we felt like a special edition of the Fave 5 was in order. In honor of America’s most gluttonous holiday, this week’s promotional products are all food-related. We recommend reading them with a nice big side of gravy-soaked mashed potatoes…
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You Can Now Scan the Ralph Lauren Logo With Snapchat to Unlock a Bunch of Augmented Reality Features
As part of a promotion that began last week, Snapchat users can now scan the Ralph Lauren logo on the front of an actual shirt (or anywhere else it appears). Doing so will unlock an in-app augmented reality experience that includes a Ralph Lauren branded lens featuring virtual holiday gift boxes users can interact with and send to friends…
Read MoreWe Now Have Definitive Proof That Even Mariah Carey Loves Promotional Products
Come Friday, before the tryptophan has even fully left our systems, most of America will be listening to Mariah Carey’s “All I Want For Christmas Is You” on repeat, getting properly festive for the holiday season. There’s one person, though, who probably won’t be participating in this most beloved of annual traditions: Mariah Carey herself. That’s because…
Read More4 Things to Know About Selling Promo to Different Age Demographics
With so many channels for prospecting and reaching customers—like cold calling, emailing, texting and now even social media—sales strategies change depending on who’s selling and who they’re trying to reach. But, one thing is for sure: Knowing your prospects’ age demographic can certainly help in figuring out what method works best…
Read MoreNot Going to Thanksgiving? Jose Cuervo Wants to Help (by Sending a Life-Size Printed Cutout of You to Dinner Instead)
The whole “not doing Thanksgiving” thing is a bummer, sure. But Jose Cuervo has a solution: If you can’t physically go to Thanksgiving dinner at Meemaw’s house this year, why not do the next best thing and send a life-size printed cardboard cutout of yourself instead?…
Read MoreHow Often Should Cloth Face Masks Be Replaced? (What Your Customers Should Know)
How often should you replace your face mask with a new one? That answer depends on the quality and construction of the mask, and also how tough your washing machine is on it. There are a few main factors to consider when determining if a mask is past its useful life…
Read MoreTop 20 Distributor Overture Promotions Acquired by Investment Group
An investment group led by Lou Weisbach, former CEO of the distributor now known as HALO Branded Solutions, has entered into an agreement to acquire and partner with Overture Promotions, with a plan to grow the company through expansion of services, capacity and global reach, and by acquisition…
Read MoreVistaprint Will Be the Boston Celtics’ 2020-21 Jersey Sponsor, ‘Exclusive Marketing and Design Partner’
The Boston Celtics announced that a new company will replace the GE patch on their jerseys: Vistaprint. Through the multi-year agreement, Vistaprint also will become the “exclusive marketing and design partner of the Boston Celtics,” beginning with the upcoming 2020-21 season. Vistaprint also announced that it will work with the franchise to boost small businesses in the region…
Read MoreHow Social Media Bots Steal T-shirt Designs and Sell Them
The robot uprising is here. At least you’d think so if you were paying attention to the T-shirt designs that pop up on social media. That’s pretty much what happened to comedian Jesse McLaren, who posted a T-shirt that he designed himself. Shortly after, he started getting ads from other online shops selling that exact T-shirt…
Read MoreThe Makers of Mega-Hit Video Game ‘Among Us’ Had to Scramble to Make a Merch Store After Fans Made Knockoffs
“Among Us” has become a cultural phenomenon, and people want to show off how much they love it. The problem was that InnerSloth, the game’s developer, didn’t have a functioning merchandise store. The page existed on its site, but there was nothing in the store. So, third-party sellers made their own merchandise, and InnerSloth never saw a dime from the sales…
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