ADG Promo Products announced the launch of its new brand identity, redesigned logo and website. This comes as the supplier builds on its momentum with growth in its new product lines. The new logo and brand identity are now live, while the website is planned for relaunch at the beginning of April…
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Tinder Wants to Make Its Own Line of ‘Tinder Made’ Smartphone Accessories, Apparel and More
If you use Tinder as a dating app, you want to protect your phone, right? If your phone cracks or breaks, it’d be hard to find love. Tinder is looking to solve that problem with its own proprietary mobile accessories (and other items), based on a U.S. Patent and Trademark Office application for “Tinder Made” products that was accepted on Jan. 20…
Read MoreOatly Outsmarted Twitter Trolls Hating On Its Super Bowl Commercial by Giving Away a T-shirt About Hating Its Commercial
Did you catch the Oatly commercial during the Super Bowl where the company’s CEO sang a jingle about how it’s “like milk, but made for humans,” while playing a keyboard in the middle of a field? Did you hate it? Did you hate it enough to wear a T-shirt telling everybody how much you hated it? Oatly won’t be offended. In fact, it was kind of banking on that happening…
Read MoreCDC Officially Updates Mask Recommendations to Include Layering (But Not For All Masks)
The CDC has officially updated its mask usage recommendations to include layering, something that public health experts such as Dr. Anthony Fauci, as well as government officials, have previously suggested. Certain mask combinations, however, should not be used…
Read MoreTo No One’s Surprise, the McDonald’s Pokemon Cards Promo Went Off the Rails
After 25 years, the Pokemon card craze is still going strong. That anniversary is actually causing pandemonium at McDonald’s restaurants all over the U.S., with adults swooping in and buying as many Happy Meals as they can to get their hands on limited edition promo cards…
Read More4 Million Bobbleheads? What MLB Teams Are Doing With Their Stockpiles of Unused 2020 Promos
Major League Baseball teams did everything they could to keep promo giveaways in place for fans last year, but there’s still an enormous stockpile of unused bobbleheads and other promos waiting for their time to shine/bobble. Right now, about four million of them are in a BDA Inc. warehouse…
Read MoreHarley-Davidson Removes Branded Merchandise From Amazon, Prioritizes Its Own E-Commerce Initiative
It’s not hyperbole to say that Amazon dominates e-commerce. But Harley Davidson CEO Jochan Zeitz said his company will no longer sell branded merchandise on Amazon, instead choosing to prioritize its own dealers’ e-commerce efforts. Previously, Nike said it would stop selling on Amazon…
Read MoreWhy Athletic and Performance Apparel Is Selling (and Easy Ways to Increase Order Value)
Some suppliers have seen an increase in athletic apparel as distributors have pivoted to work-from-home kits and employee wellness-outside-of-the-office programs for their end-user customers. Here are some leading trends in athletic and performance apparel and tips for increasing order value in this category…
Read MoreWe Now Have More Details on Those Consumer Mask Certification Standards in Development
In November, we reported that ASTM International, an independent organization that develops and implements technical standards, has been working with manufacturers and health experts to develop a set of standards for consumer face masks. We now have a better idea what those will look like…
Read MoreSamuel Adams Commemorated Its Super Bowl Ad With Another Ad Announcing ‘2021 Beer Commercial Champions’ Merch Line
For all the people who only watch the Super Bowl for the commercials, Samuel Adams went all out commemorating its “your cousin from Boston” Wicked Hazy IPA Super Bowl ad with an entire merchandise line that includes a DVD of the original 30-second commercial and a lot more…
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