Dunkin’s new “Popping Bubbles” online game to promote a new menu item promises cash prizes and promotional products. The focal point of the game is that you can play every day, ensuring that customers visit their website on a daily basis in the hopes of winning branded merchandise.
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T-Mobile isn’t the only cell phone service provider with a 5G network. It is, at least as far as we know, the only one with 5G-themed gin and ginger ale, though. 5Gin is a 94 proof, branded gin sold in a 750ml bottle, which T-Mobile says includes “piney notes and a long citrus peppery finish.”…
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In celebration of International Women’s Day 2022, we’re looking back at our 2021 Women in Print and Promo special feature. Read up on the awesome women creating dynamic marketing campaigns, running machinery, leading multimillion-dollar companies and more, and stay tuned to our website and magazine for the 2022 edition of Women in Print and Promo, coming in May…
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The latest installment of our ongoing Promotional Products Industry Recovery Research found a number of reasons for optimism. It also captured some revealing product demand trends—almost all of them positive. Let’s take a look at four of those trends and dig a little deeper into what each means…
Read MoreA U.S. Supreme Court decision is bringing the idea of college athletes being able to profit from their name, image and likeness closer to reality. That could present new business opportunities for branded merchandise companies, though the rules—and the path forward—are still fairly unclear…
Read MoreAfter Christina Clemons finished in third place in the 100-meter hurdle at the final Olympic Trials and secured the last spot on the U.S. Olympic team, cameras zoomed in to reveal that she had been wearing dangly earrings shaped like bags of Cool Ranch Doritos. This, of course, went viral…
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Global print management and brand marketing company Grossman Marketing Group, Somerville, Mass., has acquired PCI Creative Group, Stamford, Conn. The two companies had a number of similar services, as well as distinct offerings that will provide customers of both firms access to an expanded service portfolio. Grossman Marketing Group is a 111-year-old, fourth-generation family-owned company…
Read MoreTeaming up with a well-known home meal kit allows General Mills to renew interest in the Hamburger Helper brand by getting in front of potential customers who are now doing more home cooking. Attaching itself to a brand like Tasty and doing something as simple as putting its logo on the packaging creates a deeper effect…
Read MoreEffective today, Staples CEO Sandy Douglas has stepped down from his position, and will be temporarily replaced by chairman John Lederer. According to Bloomberg, Staples and Douglas mutually agreed to part ways, and Staples did not provide any further details about why the split occurred…
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Miller Lite has been off to a hot promotional-products start with items like beer can video game controllers, beer can antennas, bar-scented candles and more. But, look at that, it’s Coors Light coming around the outside and making this race close with its “Hold My Coors” collection of products…
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