The decoration industry is embracing the tech-fueled, just-in-time order and fulfillment system. But first, it’s important to clear up common misconceptions hindering its growth.
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How the Recent B Corp Backlash Reveals the Limitations of Sustainability Certification
A fast fashion brand is one of more than 10,000 B Corps, which has led critics to question the value of the certification. Proponents say third-party validation remains important but should be the starting point for conversations on impact.
Read MoreApparel Suppliers Broaden Supply Chains Amid Tariff Concerns
Executives say they’re diversifying their sourcing to help mitigate the impact of the Trump administration’s tariff strategy.
Read MoreBest in Branding: The First Branded Hot Wheels, Chipotle Goes Back to School & More
From Chipotle dorm merch to Guinness “Pintmobiles,” here are a few of the clever print and promo campaigns ASI Media spotted making headlines this month.
Read MoreHow To Build Price Models for Different-Sized Projects
Join Nick Gawreluk, founder of Print Profit, as he dives into the complexities of building price models for different apparel decorating jobs, from custom orders to high-volume runs.
Read More3 Branding Takeaways From Marvel’s Massive ‘Fantastic Four’ Promo Rollout
Using print, promo and more, distributors can become superheroes of branding for customers of any size.
Read MoreThe Most Intriguing Findings From the Counselor 2025 State of the Industry Report
ASI Media’s editors discuss tariffs, Q2 sales and the top markets and products featured in our industry-defining survey.
Read MoreLittle Leaguer’s Controversial Bat Flip Celebration Becomes Commemorative Pin
What started as an ejection- and suspension-worthy moment ended with something fans can remember for years thanks to a physical product.
Read MoreArt in the Age of Algorithms: The Promise & Pitfalls of AI Design
Though fewer than a quarter of promo pros are using generative AI for artwork or video generation, expect that number to grow as deep learning models become more sophisticated. Still, many warn against the technology’s practical limitations and ethical issues.
Read MoreBranding Together: How Print on Demand Is Reshaping the Industry
Maddy Alcala, president of Gooten, discusses the rise of print on demand and gives her best advice for print and promo professionals who want to implement the technology.
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