Trending Stories Archives - Page 26 of 231

Primers & Pretreatments: Critical Factors for Adhesion & Quality

Beyond durability, successful print quality, including color control, requires ink and substrate to work hand in hand. For certain substrates, what joins these hands, so to speak, is often a pretreatment or primer.

ASI Media Editors Hannah Rosenberger and Christopher Ruvo offer insights into how the employment phenomenon is impacting the branded merchandise business.

With a setting that feels like you’ve stepped into a fairy tale, complete with storybook architecture and snow-capped Alps in the distance, Hunkeler Innovationdays in Lucerne, Switzerland, was a memorable event.

Sustainability and consumer trends were among the topics discussed at the event held Feb. 24 to 26 in Chandler, AZ.

Exclusive research from ASI explores end-buyer habits in five new industries and across multiple demographics.

End-buyers are eager for useful, portable, well-designed tech, especially if it has a sustainability story.

If you’re a wide-format print service provider in search of a new avenue for revenue, creating ADA-compliant signage may just fit the bill.

Targeting keywords is vital, but be sure you’re focused on attracting the kind of business you want with your online content strategy.

It’s good news for the supply chain of the promotional products industry – and all industries.

It’s important to have a sustainability plan in place and to be prepared to speak with your customers about it on a deeper level.