How do you balance the search for sales with the economic effects of the COVID-19 pandemic? It’s a delicate dance, but promotional products distributors still have businesses to run—and there are still sales to be had. Penny Fleming, founder of Awardpro, Newport Beach, Calif., has some ideas for where to look…
Read MoreCollection: Trending Stories
7 Essential ‘Stay at Home’ Promo Products
Now that we’ve been quarantined for a few weeks, we’ve finally adjusted to our new routines. We’ve also realized how many basic things we don’t have that would make the can’t-leave-the-house life a little bit easier. Here are seven “stay at home” promotional products we wish we had (or had more of) that your clients might also be able to use…
Read MoreWhat to Do When Things Go Wrong
The coronavirus has shut down huge swaths of the economy, putting a big dent in a lot of distributor and supplier sales. As you navigate your current situation, it can serve as an ideal time to plan for future disasters. No matter how small or large a problem may be, having a plan in place to resolve it will be a great tool for the future…
Read MoreNFL Teams, Star Running Back Assist COVID-19 Relief Through Branded Merch, Face Mask Donations
The NFL season doesn’t start until preseason games open in August, but players and franchises aren’t sitting on the sidelines as the pandemic affects everyone’s life. Through various merchandise and a plan to distribute branded face masks, a star running back and two teams are hoping their efforts will hit pay dirt to assist various populations…
Read MoreGolf Apparel Brand’s T-shirt Generates More Than $100K for Coronavirus Relief Funds
Heading into today, the golf and casual apparel company Linksoul had raised more than $123,000 for the Center for Disaster Philanthropy thanks to a T-shirt that reflects Americans’ need to flatten the curve so as to temper the pandemic’s spread. The clever design helped raise the funds in just two weeks…
Read More3 T-shirt Sales Ideas That Work Right Now
When Colette Wilhelm took to Facebook on March 31, she saw a post that asked what people are selling during the “rough times” that the COVID-19 pandemic has forced us to endure. Her response was unequivocal: T-shirts. In a follow-up conversation with Promo Marketing, she offered three solid T-shirt sales ideas…
Read MoreThe Hand Sanitizer Shortage Might Last a Lot Longer Than Expected
There’s been a shortage of hand sanitizer at retail and in the promotional products industry for about a month now, and some companies have had to stop taking orders completely. That shortage could continue longer than anyone expected, though, and not just because of demand for sanitizer itself. A plastics shortage is contributing, too…
Read MorePaycheck Protection Program: Form Access, Questions and Details for Promo Products Businesses
The U.S. government’s $2 trillion stimulus package was the $349 billion in total loans for small businesses. Known as the Paycheck Protection Program (PPP), the lending program opened last week. Here are some key details and questions for promotional products businesses, including eligibility information and a link to the application form…
Read MoreMore Artists and Businesses Are Now Selling Branded Face Masks
We’ve already seen many individuals making use of face masks in accordance with the CDC’s new guidelines. While homemade masks are perfectly acceptable in the battle against COVID-19, individuals who are looking to sport more noticeable creations can call on musicians, businesses and brands as allies in their social distancing plans…
Read More‘See It, Want It, Get It’: New Platform Lets Artists Sell Merch Direct From Videos, In Real Time
With live music effectively canceled for the foreseeable future, pop mega-stars and local artists alike need all the help they can get selling merchandise. Come April 26, DroppTV plans to offer a solution through its “see it, want it, get it” AI smart video technology that lets consumers purchase items in real time while viewing performers’ videos…
Read More