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Tips for Avoiding Greenwashing & Boosting Eco-Savvy Selling

Sustainability-focused sessions at PPAI Expo shared strategies for being transparent, building trust and using eco-focused tactics to enhance consultative selling practices.

Gabi Gebauer-Lewis of Pullman, WA, distributor College Hill details her company’s journey from selling T-shirts to college students to becoming a full-service one-stop shop for promo and print customers.

Regulations related to packaging and textile waste, PFAS chemicals and measuring greenhouse gas emissions are all likely to affect the industry.

Intensified import duties are a strong possibility under the United States’ just-sworn-in 47th president.

The list recognizing top franchises has been around for almost five decades.

The Counselor Top 40 supplier kicked off 2025 with a renewed focus on simplicity and sustainability under the tag line “Simply Better.”

Promo pro Harry Ein created a built-from-scratch light-up replica of the NBA team’s arena, themed around the Kings’ famous rallying cry.

The action against Huafu Fashion Co., 25 of its subsidiaries and other entities in sectors like energy and mining comes as U.S. authorities crack down on companies believed to have ties to coerced labor in Xinjiang.

ASI Media’s Christopher Ruvo and Brendan Menapace sweep you through some of the most pertinent takeaways from promo’s first major trade show of the year.

Keynoter Tiffani Bova, a former Salesforce executive, explained why a laser focus on customer experience is paramount for boosting sales.