The case could impact future legal fights involving claims of trademark infringement.
Read MorePenn State Trademark Lawsuit Against Merch Maker Headed to Trial
Collection: Trending Stories
8 Strategies for Increasing Client Retention
Leading pros provide insight for increasing client retention to help bolster distributors’ top and bottom lines.
Read MoreBeyond the Brown Bag: Lessons From the Failed Wendy’s ‘SpongeBob’ Campaign & ‘Dopamine Design’
The fast-food brand fell short of customers’ technicolor expectations with its latest co-branding effort, and the internet has not been silent about it.
Read MoreThe Triumphant Return of Physical Catalogs
Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.
Read MoreGatorade & Adobe Team Up for AI-Generated Custom Water Bottles
It’s an interesting look into how AI could potentially be used in the promo industry.
Read MorePromotional Cigar Lighters Recalled Due to Lack of Child Safety Measures, Testing
The lighters were given out at retail locations and cigar lounges from 2022 to 2024.
Read MoreASI Power Summit 2024: Lessons Learned From Top Industry Leaders
Top promo executives weighed in on adapting to change and leadership challenges.
Read MoreVictor Wembanyama Sues Seller Who Ignored Cease & Desist Letters & Actions Over ‘Wemby’ Products
James Glodich started the “Wemby’s World” website just before Wembanyama’s NBA debut, looking to cash in on the prospect’s hype. Instead, he’s found himself in a legal battle with the Spurs star.
Read MoreASI Power Summit 2024: The Opportunities and Pitfalls of Going Global
A trio of promo C-suiters (all on the just-released Counselor Power 50 list) whose firms do extensive business internationally took to the stage at the ASI Power Summit on Tuesday, Oct. 15, to discuss their reasons for going global, the opportunities international expansion presents and the many difficulties in conducting business overseas.
Read MoreASI Power Summit 2024: Political Leaders Provide Insight on Election, Tariffs & State of America
Former Republican Congressman Will Hurd and top Democratic Strategist Donna Brazile discussed what it will take to win the election and put out a call for unity.
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