The viral moment demonstrates the power of merch and the flourishing of print-on-demand.
Read MoreCollection: Trending Stories
The Print Sales Opportunity of Tags and Labels
Tags and labels may get overlooked, but they’re a more than $20 billion product category replete with opportunity. Learn how to capitalize on that here.
Read MoreObituary: Fred Albrecht, Proforma Albrecht & Co.
The longtime co-owner of one of promo’s most successful distributorships and the 2024 Counselor Lifetime Achievement Award honoree passed away on Jan. 23.
Read MoreVantage Apparel Appoints Lauren Monnier as Director of Merchandising
Monnier, a former exec at clothing retailer Club Monaco, has more than 15 years of apparel-industry experience.
Read MoreCBP Aims To Close Duty-Free Loophole for Certain ‘Low-Value’ Imports
Promo supply chain experts don’t anticipate major industry impacts but noted small-batch/custom product import orders could potentially be affected.
Read MorePromo Industry Achieves Record Sales in 2024 Despite Challenges
ASI Research shows that distributors increased collective sales by 1.8% year over year to $26.6 billion – a new high-water mark.
Read MoreJudge Dismisses Lead Lawsuit Against Stanley Drinkware’s Parent Firm
Still, U.S. District Judge Tana Lin left the door open for plaintiffs in the proposed class action suit to file an amended complaint that would reignite the legal battle.
Read MoreResolving To Highlight the Converging Worlds of Print, Promo & Decoration
In the inaugural episode of Branding Together – a monthly video podcast hosted jointly by ASI and the PRINTING United Alliance – Editors Theresa Hegel and Cassie Green discuss the most important things print should know about promo and vice versa.
Read MoreTips for Avoiding Greenwashing & Boosting Eco-Savvy Selling
Sustainability-focused sessions at PPAI Expo shared strategies for being transparent, building trust and using eco-focused tactics to enhance consultative selling practices.
Read MoreConvergence Corner: How College Hill Maintains Its Local Roots Amid Growth & Expansion
Gabi Gebauer-Lewis of Pullman, WA, distributor College Hill details her company’s journey from selling T-shirts to college students to becoming a full-service one-stop shop for promo and print customers.
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