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California Beefs Up Sustainability Requirements

The state has passed legislation requiring manufacturers to address textile waste, closing a loophole on its decade-old plastic bag ban and initiating greenhouse gas emissions reporting by large companies.

Direct Mail: Us Versus Them

September 30, 2024 Summer Gould

So many times poorly executed direct mail campaigns come down to how clients wanted to send it versus how recipients wanted to receive it. This can and should be avoided. Just because the client went to a seminar on the latest direct mail trends and was taught all the things they need to be doing,…

Every year, the Occupational Safety and Health Administration (OSHA) announces the Top 10 most frequently cited workplace violations. Each year PRINTING United Alliance publishes the Top 10 list for printing operations which can be found at this link. OSHA’s annual list includes violations from several industry segments including construction and general industry, with printing falling under the latter category. The top…

First, it was Nalgene. Then, it was Yeti. After that, it was S’well, Hydro Flask, Stanley, Owala – an ever-growing list of water bottle brands making their mark on the cultural zeitgeist. In each of these “it” brands’ moment of glory, they dominated both retail and promo. S’well generated over $100 million in revenue from…

The massive hurricane was forcing closures and otherwise impacting operations at industry companies in its path.

Print & Promo Marketing’s ongoing feature series, Executive Perspectives, tells the personal entrepreneurial stories of leading professionals in the print and promotional products industry. This month, we interviewed Casey Duke, partner at Metrographics (asi/268937) in Fairfield, NJ. In our chat, Duke discussed everything from taking over the reins from his father and modernizing the business, to adapting…

Try these strategies to enhance your marketing efforts and build engagement with prospects online.

Celebs like Kristen Stewart and Kendall Jenner have been spotted wearing boxer shorts as outerwear.

Working with substrates outside of the normal range of materials can be difficult. Thick and tough substrates, as well as delicate ones, are some of the most challenging. When you think of printing, your mind may go straight toward the most common media, like paper, vinyl, and films. However, wide-format printers often tackle a wider…