Dominique Volker, executive director of enterprise sales for Whitestone Branding, details her journey from growing up in a sleepy town in central Pennsylvania to becoming a sales powerhouse.
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One way to stand out in the competitive industry is to use products that come from a premium brand for your promotional campaign.
Read MoreWhile some might choose to look the other way in the presence of, in this case, racism or sexism (consider that discrimination based on age, cultural heritage, sexual preference, and disability can also occur), the act of excluding a person as a potential customer is not only bad for society, it’s bad for business.
Read MoreThere are two powerful elements that set successful businesses apart from the rest — exceptional customer service and clear communication.
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Jose Gomez, CEO of Edwards Garment, shares his goal-setting process, gets honest about staffing challenges, and explains how apparel companies help brands tell meaningful stories.
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Betty Jensen, director of customer operations for Koozie Group, Clearwater, Florida, details her decades-spanning career in promo, the lessons she’s learned, and the power of teamwork.
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For the 11th year in a row, Print & Promo Marketing is proud to present its annual “Women in Print and Promo” feature. In honor of Women’s History Month — and every month — we are sharing the transformative paths these women have taken to help drive the industry forward. Find out what motivates them,…
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Gildan Activewear shared that its board of directors made the decision to put the blank apparel manufacturer up for sale, talking with various bidders.
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Michelle Longueria, VP of operations for Fully Promoted, discusses her journey from nonprofit to promo, and how adversity fueled her success.
Read MoreA simple canvas tote from Trader Joe’s has become a viral sensation, selling out in stores and going for hundreds on re-sale sites. While the real thing is hard to find, it might just mean a big spike in demand for similar canvas totes.
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