In January, Amazon quietly purchased Selz, a small Australian startup that, like Shopify, allows businesses to easily set up online stores. What exactly the company plans to do with Selz is still unclear, but we have some guesses—an obvious one, and a speculative one with branded merchandise implications…
Read MoreCollection: WHAT'S IN STYLE
Hanesbrands Will Phase Out PPE Business as Part of Long-Term Growth Strategy
Nearly a year after first making face masks and PPE products for health care workers, Hanesbrands announced that it will exit the PPE business, focusing instead on its Champion brand and expanding its e-commerce offering. Hanesbrands said it no longer sees PPE as a long-term growth opportunity…
Read MoreVF Corporation Plans to Eliminate Single-Use Plastics by 2025
VF Corporation, parent company of major apparel and accessory brands like JanSport, Timberland, North Face and Supreme, announced a new initiative to eliminate all single-use packaging, including polybags, by 2025. The plan extends to VF Corporation’s offices and sponsored events…
Read MoreHSBC’s Online B2B Platform Allows Apparel Sellers to Trace Product Origins and Avoid Forced Labor
Serai, a digital B2B platform from HSBC, allows apparel suppliers to put in supply chain details for each step of the manufacturing and distribution process, so companies that buy the products can see how and where they were made, from raw materials to the finished product…
Read MoreOur 5 Favorite Promotional Products of the Week: Colorful Notebooks, ‘Toy Story 4’ Forky Kits and More
Snow days were fun as a kid, but long weekends as an adult are hard to beat. The recent long weekend meant we had some extra time to prepare for this week’s edition of our five favorite promotional products, which includes a ‘Toy Story 4’ build-your-own-Forky kit, a killer notebook and some other great items…
Read MoreCheck Out the Presidential Branding on These Incredibly Rare Obama-Themed Nikes Set to Auction for $25,000
Sotheby’s is auctioning a pair of unique Nike Hyperdunks designed in honor of President Barack Obama this week, with a price tag of $25,000. The shoes have a blue “swoosh” logo, the number “44” stitched into the inner side of each shoe, and other U.S. and presidential imagery throughout…
Read MoreChina Still Cheapest for Apparel, But Imports Drop for Third Straight Year
A full year of apparel import data from 2020 showed that apparel imports were down 16.4 percent overall, with a significant 23.6 percent drop in shipments from China, marking the third-straight year of import decreases from the country, according to Business of Fashion…
Read MoreOur 5 Favorite Promotional Products of the Week: ‘Swamp Scent,’ Philly Sports Promos and More
Does everyone have their Valentine’s gifts ready? We’re not focusing on Valentine’s Day in this roundup of our favorite promotional products of the week, but we still have some good stuff to share—our gift to you. Our lineup includes new promos from the Philadelphia Union, a gross old “Shrek 2” promo and more…
Read MoreWhy Athletic and Performance Apparel Is Selling (and Easy Ways to Increase Order Value)
Some suppliers have seen an increase in athletic apparel as distributors have pivoted to work-from-home kits and employee wellness-outside-of-the-office programs for their end-user customers. Here are some leading trends in athletic and performance apparel and tips for increasing order value in this category…
Read MoreTide Introduced ‘Jason Alexander Hoodie’ for Its Super Bowl Ad, Opening the Door for Viral Merchandise Frenzy
Tide is airing a commercial during the Super Bowl where a kid refuses to wash his “Jason Alexander Hoodie,” which goes through the ringer during its lifetime. The internet masses are already asking if they can buy one for real, and Tide might be missing out on a big opportunity for merchandise sales…
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