An apparel company is using ancient Egyptian technology to keep shirts smelling fresh for longer. That ancient Egyptian secret? Cinnamon. Koup, a company founded by Brian Chuang, will debut a T-shirt made from recycled bottles and infused with cinnamon extract at CES 2021 in Taiwan…
Read MoreA former Nike executive is starting his own medical apparel company, taking some of the lessons he’s learned from one of the world’s premier apparel brands to the uniforms and workwear sector. Lago, formed by Michael Tang, who most recently served in Nike’s corporate strategy department, will incorporate sustainability practices and high-end design…
Read MoreAfter it suspended President Donald Trump from the platform, Facebook is urging its employees to avoid wearing branded apparel for their own safety. “In light of recent events, and to err on the side of caution, global security is encouraging everyone to avoid wearing or carrying Facebook-branded items at this time,” an internal memo sent Monday said…
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Everyone just assumes that, because we do this for a living, these intros are easy to write. Sure, we make it look easy because we’re super cool, but it’s not as easy as you might think. Now, when it comes to spotting good promos, that’s always easy. And you’re in luck, because we have a nice batch here for you this week…
Read MoreThe Cleveland Browns have made the playoffs. Crazy, right? Since this hasn’t happened since 2002, some celebrations were in order. GV Art + Design, an apparel company based in Cleveland, surprised the team (as much as the team surprised us) with T-shirts in a box labeled “do not open until Sunday 4 p.m.,” when it was safe to say they were officially playoff-bound…
Read MoreCapitalizing on the character-customization features of the game, the makers of Pokemon GO formed an outside-the-box partnership with Gucci and The North Face, giving players a chance to deck their virtual selves out in some designer clothing and accessories. This is similar to what we’ve seen from some other apparel brands in recent months…
Read MoreCotton prices have hit a two-year high after dry weather affected crops and concerns grow over products sourced from forced labor in China. According to The Wall Street Journal, the U.S. Department of Agriculture expects the smallest domestic cotton yield in five years. One farmer in Texas told WSJ that drought has reduced his cotton harvest by about a third this year…
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We’re back after a nice long break! It feels good to get back in the swing of things. And it feels even better to dive through our saved folders of promotional products we see on social media and think “I have to remember to use that for the Fave 5.” With that time off, we saw plenty of good ones…
Read MoreThe Detroit Pistons’ marketing department wanted to appeal to more than just the city’s basketball fans. They wanted to appeal to everyone in Detroit. By using some local pride, e-commerce capability and streetwear influence, they’ve appealed to more than just their ticket holders.
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Everyone loves a bundle. Pairings aren’t just limited to wine and cheese, either. There are plenty of things that pair well with apparel. If you ask a lot of modern artists, albums work well with merchandise, but that’s part of a scheme to boost album sales. If you ask Standard Issue what goes well with…
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