VF Corp, the parent company of The North Face, Vans, Timberland, JanSport, Dickies and more, has purchased Supreme for more than $2.1 billion. This is interesting not just because it’s a huge acquisition, but also because of the branding implications…
Read MoreCollection: WHAT'S IN STYLE
How a Basic Film Studio Branded Hat Became a Hyped-Up Style Grail
A branded hat from Elara Pictures, an independent studio founded and run by a group of filmmakers that includes the Safdie Brothers, has gotten a boost from big names like Timothée Chalamet, Pete Davidson and Emily Ratajkowski…
Read MoreWhataburger Is Getting Festive With Holiday Collection, Ugly Sweater
Whataburger fans have another merchandise option to go crazy over, just in time for the holiday season. The Texan burger chain just released a full line of holiday-themed products like socks, scarves, beanies, “Merry Christmas” table tents and, of course, the all-important ugly sweater. The sweater is really the star of the show. The design…
Read MoreOur 5 Favorite Promotional Products of the Week: Sticker Packs, Jerseys and More
Happy Veterans Day! We’re always grateful for the men and women who served in the nation’s military, but today is all about thanking them for their sacrifices. What better way to celebrate a national holiday than checking in on some of the latest and greatest promotional products we’ve seen from around the industry and beyond?…
Read MoreScratch-N-Sniff T-shirts Are Here (and They Are Expensive)
How do you make a better T-shirt? Sure, you can use soft materials, source the materials responsibly or use some really nice ink for the decoration. But at the end of the day, it’s still just a T-shirt. But what if it smelled? No, not like a gym shirt. I mean like those scratch-n-sniff stickers…
Read MoreUpdate: Under Armour’s Direct-to-Consumer Shift Won’t Affect Promotional Products Industry
Under Armour reportedly announced this week that it will end more than 2,000 existing wholesale partnerships, focusing instead on its direct-to-consumer business. The apparel company reported more than 50 percent growth in e-commerce business during its third fiscal quarter, with a 17 percent increase in direct-to-consumer business…
Read MoreWhy This Bella+Canvas T-Shirt Costs $325,000
Bella+Canvas can now gloat that it has made the most expensive T-shirt ever. No, distributors and end-buyers don’t need to suddenly worry about spending a small fortune for a cotton tee. British Artist Damien Hirst, who has done expensive collaborations with brands like Supreme, started a contest to give away one of his own T-shirts…
Read MoreOur 5 Favorite Promotional Products of the Week: Borat ‘Masks,’ Label Mistakes and More
Everybody feeling OK? Did you at least get a few hours of sleep? We’ve been refreshing the news just like everyone else, but it’s good to step away for a second and decompress. What better way to momentarily check out than looking at some fun and creative promotional products? We can’t think of anything more fun and relaxing (except maybe mini golf)…
Read MoreChipotle’s New Branded T-shirt Has a Logo-Shaped QR Code That Helps Register Voters
QR codes have been around for a while, but they seem to have exploded in use during the pandemic. Suddenly, everyone is now an expert in scanning QR codes to access restaurant menus. And, thanks to a brilliant new T-shirt from Chipotle, they’re now experts in voter registration, too…
Read MoreOur 5 Favorite Promotional Products of the Week: Custom Guitars, Dodgers Masks and More
Since we’ve had that little bit of extra time to breathe this week, we found some pretty fun and interesting promotional products. This week’s edition of the Fave 5 includes blankets for outdoor dining, Dodgers World Series face masks and more…
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