You don’t need a date for Valentine’s Day to fall in love with promotional products. That’s something we do every single day of the year. And, thankfully, we have a job that allows us to celebrate with this weekly column. Enjoy this week’s Fave 5, featuring phone wallets, Windows XP lava lamps and whatever a fastnacht is…
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As the tributes pour in for Kobe Bryant, NBA franchises are also calling on promo goods to acknowledge his influence. The Golden State Warriors were one of those teams, distributing a shirt featuring Kobe’s jersey numbers, the number that his daughter Gianna wore, and an NBA logo with Kobe’s silhouette…
Read MoreWith only a few days remaining until pitchers and catchers report to their respective Major League Baseball squads, New Era is gearing up to enhance their style and that of their teammates through batting practice/spring training caps, with the ingenuity coming in the way of combining main and alternative logos into one design…
Read MoreWith a new year comes new apparel trends, of course, so we wanted to find out what’s happening in the athletic and performance category. Promo Marketing spoke with a supplier and a distributor to see what was popular to close out 2019 and what to know for the new year…
Read MoreThe tragic death of Lakers great Kobe Bryant sent shockwaves far beyond just basketball. Naturally, the Los Angeles basketball community wanted to celebrate his legacy, and did so with T-shirts and patches. But his figure might live on on every NBA jersey in the near future, too…
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Whether or not fried chicken is your thing, it’s pretty hard to knock Popeyes for its promotional marketing efforts. The company’s latest venture proves the bigwigs don’t have to wing it to encourage patrons to become even fonder of their products. Owing a nod to employees’ uniforms and likely an athleisure label from Beyonce, Popeyes now has a new apparel line that’s already going strong…
Read MoreSoccer fans are used to seeing logos on their teams’ jerseys. Some are better than others, depending on whether the sponsor has a clause in their contract that allows the team to match their color scheme. Heck, some sponsors are even “unsponsoring” the shirt. Basketball fans are warming up to the idea, with the little…
Read MoreAfter putting itself in the hotseat over a questionable advertisement during the holiday season, the fitness company Peloton is doing a little bit of backpedaling, so to speak. (We promise this will be the only pun in this story.) Despite the commercial backlash, Peloton has become one of the biggest names in the sort of “luxury…
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We lost count of the number of brands that teamed up with shoe companies this year for limited-edition collections, licensed offerings and custom designs. Whataburger did cowboy boots. Dunkin’ had running shoes. Heck, Post Malone released his own Crocs. As sneaker culture moves more mainstream, we fully expect the trend to continue well into 2020 and beyond. Sock 101 thinks so, too…
Read MoreThe latest marker in Baby Yoda merchandise history utilizes the custom, on-demand merchandise capabilities Disney recently introduced for its online store. Through a partnership with Zazzle, Disney is allowing fans to customize their own Baby Yoda apparel and footwear. The Shop Disney site allows you to resize the design, choose what item you want it on (raglan, basic tee, hoodie, etc.) and…
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