Billie Eilish Launched a Kids Clothing Line

While many people may recognize her for her hit song “Bad Guy,” Billie Eilish is also doing big things with the branded clothing collections she designs herself. Her previous collections have been limited to adult sizes, but that’s all about to change with the launch of a kids clothing line that draws on her signature style…

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Design Startup Releases ‘Sesame Street’ Athleticwear Line

“Sesame Street” is such an American institution at this point that just about every generation has some sort of connection to its characters. Because of that, anything related to the Street has a large base of potential customers. So, design startup Spooler’s new line of “Sesame Street” athleticwear perfectly pinpoints a convergence of nostalgia branding…

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Nike’s New CEO Isn’t An Apparel Guy (But That Might Not Matter)

Under Armour isn’t the only apparel giant making changes at the top. While Under Armour has been in the news after CEO and founder Kevin Plank stepped down from his position (while remaining involved in a new capacity), you might have missed that Nike’s top executive Mark Parker is leaving at the same time. Due…

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Gen Z Is Waging War on Baby Boomers With Meme-Influenced Apparel

Gen Z and Baby Boomers are natural enemies. Both generations love to rip on each other online, and sometimes in real life. Finally fed up with Boomers calling younger generations lazy and entitled, Gen Z has been retaliating the way it knows best: memeing at them. That’s how “OK boomer” was born, and now apparel with the phrase is selling big…

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Under Armour Sues Clothing Company Over Knockoff Apparel, Logo

While the major news coming from Under Armour is that Kevin Plank will vacate his CEO role on New Year’s Day, the company is getting even more public attention through a lawsuit against a clothing company. In going after Ageas Inc. for its Hotsuit apparel, Under Armour is claiming that a “copycat logo” and the…

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Promotional Jackets: Style Trends and Sales Advice From Outerwear Experts

Remember the Orolay jacket—the coat that went viral earlier this year and netted so many Amazon reviews it became known as the “Amazon Coat”? We asked our very own experts what to expect in promotional jackets for the coming months, so that you can help your customers find their very own versions of Amazon’s must-have outerwear phenomenon…

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