Admittedly, Drake’s “Nice For What” has become our most recent anthem, so when we read that Drake did another great thing and followed through on his high school school uniforms promise, we were pretty excited. First, some backstory: The hip-hop superstar filmed his “God’s Plan” music video in Miami, where he ended up donating $1…
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The rumors of Amazon’s apparel market share have not been exaggerated. Back in January, we heard rumblings that Amazon was projected to become the largest apparel retailer by the end of 2018, and it looks like that prediction is still holding strong. According to TechCrunch, Amazon is taking…
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Much like someone who is starting the daunting challenge of going to a gym for the first time (we say this from experience), distributors might look at the plethora of athletic promotional apparel in front of them and wonder where the heck to start…
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If this is an April Fool’s Day prank, Calvin Klein is a few weeks late to the fun. According to Nylon, the fashion brand just released a pair of $390 rubber cleaning gloves, and we are thoroughly confused. The Pink Rubber Gloves come in one size, and are described as “rose” pink with a logo…
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When you work in promotional apparel, you’re always on the lookout for what’s doing well in retail apparel trends. For 2018, we have a good idea of what retail trends continue to dominate, and which trends are beginning to emerge. Athleisure According to Jane Hali & Associates LLC,…
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We’ll admit it—it’s been a while since we’ve been teenagers. As such, we’re pretty out of the loop about what the teens are into. (They’re still into Pokemon and Maroon 5, right?) Thankfully, our favorite survey, Piper Jaffray’s “Taking Stock of Teens,” is out for spring 2018, and…
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Promotional uniforms are shifting for 2018. They’re getting more technical features and designs, and they’re even getting more casual. To help distributors stay on top of the latest in promotional uniform trends, Promo Marketing interviewed Lisa Denham, marketing director for Executive Apparel, Philadelphia. Promotional Uniforms Style Trends For promotional uniforms, 2018 will continue to see…
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Champion Athleticwear opened its first U.S. store in Los Angeles over the weekend. The big grand opening took place on April 7, and the first 500 customers received a limited edition canvas tote bag exclusively designed by local artist Stella Blu. https://www.instagram.com/p/BhQGgAvF-D8/?tagged=championla Champion chose Los Angeles because of its cultural offerings, the company said in…
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We won’t pretend we know enough about the NFL to make predictions about future NFL players and what it means for the league going forward (that’s ESPN’s beat). But what we do know is hats. In preparation for the 2018 NFL Draft at the end of April, New Era has unveiled every NFL team’s draft…
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As part of Promo Marketing’s annual Style Guide feature, we interviewed several suppliers about the current state of the promotional apparel market, millennial promotional apparel, and where they thought the industry was headed. Here, Vicki Ostrom, trend editor for SanMar, Issaquah, Wash., shared her thoughts on the hottest new trends, and what millennials are looking for…
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