Before Peloton went full-on apparel brand earlier this year, the fitness company tested the waters via a partnership with Adidas. Now, Peloton is again drawing on Adidas and one other partner—none other than Beyoncé—as it takes another step toward increasing its branded apparel presence…
Read MoreCollection: WHAT'S IN STYLE
Our 5 Favorite Promotional Products of the Week: (Almost) All-Halloween Edition
This week’s edition of the Fave 5 is (almost) entirely devoted to Halloween-themed promotional products and branded merchandise, including a trio of fun costumes and a spooky shoe/apparel collection. So grab a handful of fun-size candy bars, sit back and enjoy … if you dare…
Read MoreVantage Apparel Adds Josh Appelbaum as Vice President, Digital Transformation
Vantage Apparel announced the addition of Josh Appelbaum as vice president, digital transformation, and a member of the company’s senior leadership team. Appelbaum will be responsible for working cross-functionally to bring strategic insight and operations expertise in branded apparel, on-demand decoration and e-commerce services…
Read MoreTaco Bell Promotes Breakfast Menu Launch With Branded Sleepwear Line
Taco Bell wanted to get people excited about its breakfast menu, so it gave out free breakfast burritos and released a collection of branded sleepwear. The line includes men and women’s pajama sets, taco slippers, a burrito blanket, a bath robe, an eye mask and a plush blanket modeled after a Taco Bell sauce packet…
Read MoreJosh Allen’s Former High School Sold 4,600 Reissued Hoodies, Raised $100K
A few weeks ago, Firebaugh High School reissued an out-of-print hoodie design after Buffalo Bills fans saw star quarterback Josh Allen, a Firebaugh alum, wearing the hoodie before a game. The hoodies, available for a single week pre-sale, were a smash success, with Firebaugh selling 4,600 hoodies and raising $100,000…
Read MoreOur 5 Favorite Promotional Products of the Week: Custom Pajamas for NBA Players, an NFL Star’s Charity T-shirts and More
This week’s installment of our 5 Favorite Promotional Products of the Week includes custom pajamas for an NBA team (produced and delivered by a well-known promo distributor), an awesome charity T-shirt from an NFL star, a very 2021 merch collection from Slim Jim and more. Check it out!…
Read MoreWhat’s Trending in Women’s Apparel? 4 Things to Know for Promo
Pajama pants and basketball shorts were the hottest looks of the summer last year. But now that offices are reopening and business travel is starting up again, we’re going to need to think a bit about our wardrobes—or maybe rethink them entirely. Here’s what that means for the women’s apparel category…
Read MoreOatly’s Latest Apparel Collection Is a Big Step Forward for Sustainable Branded Merch
You might remember Oatly from that weird Super Bowl commercial everybody hated, but the brand wants to be known for more than just oat milk and jingles. It wants to be known as a “sustainability company that happens to make oat milk and merch,” and its latest branded apparel collection is a step toward that goal…
Read MoreNetflix Is Letting ‘Squid Game’ Fans Buy Customized Apparel Via Easy-to-Use Online Platform
“Squid Game” fans looking to celebrate Netflix’s morbid satire can choose from up to 10 different products, eight of which can be customized with either a Korean or English logo, different icons related to the show, and four player numbers representing different characters. What’s really interesting here, though, is the platform…
Read MoreWith 2021 Apparel Sales Expected to Surpass Pre-Pandemic Levels, It’s Baby Boomers Leading the Charge
As apparel sales have begun to recover this year, it makes sense that retailers are focusing their marketing efforts on Millennial and Gen Z buyers. But it might come as a surprise that it’s actually Baby Boomers leading the charge in recovery. Clothing spending by consumers ages 57 to 75 in the first half of the year was up 28% over 2019…
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