Company: Broder Bros.

Trevose, Pennsylvania-based BroderBros. Co. announced due to the increasing demand for and availability of eco-friendly products, the company will launch a new eco-catalog in November. “With so many new, sustainable styles, we’ve decided to launch our first-ever eco-friendly apparel catalog,” said Girisha Chandraraj, senior vice president, marketing, BroderBros. Co. “This new [catalog] will feature everything from organic to recycled styles, as well as descriptions of our vendors who operate with high levels of corporate responsibility In support of an ever-expanding, eco-friendly category, BroderBros. Co. already features an eco-friendly logo in its existing catalogs to indicate earth-friendly apparel styles, as well as a

With the launch of the company’s 2009 custom catalog program in each of its three divisions, Trevose, Pennsylvania-based BroderBros. Co. introduced a new support system that allows distributors to sell more efficiently to end-users. The Broder division catalog will feature more than 400 pages of content and 30 brands, including five new brand offerings. The Alpha division catalog will contain more than 350 pages of items and 20 brands, with four new brand offerings. Both catalogs, as well as the NES division catalog, offer four covers for distributors to choose from. BroderBros. is also offering free 2009 brand catalogs—smaller, focused catalogs that feature suggested retail

Trevose, Pennsylvania-based BroderBros. announced its Alpha division will be upgrading the quality of several styles of shirts in its Authentic Pigment shirt line, without increasing the price. The new shirt styles will feature improvements including the use of 6 percent organic cotton, more than 50 new color choices and new silhouettes for better fit and feel. Plus, all Authentic Pigment styles are garment-dyed, which means less dye, water and energy are used in the creating the styles. “It will be hard for any of our customers to find a better pigment-dyed product–with a better fabric, fit, color and companion selection—at a better price from

Trevose, Pennsylvania-based BroderBros. Co. announced it will offer another line of eco-friendly products through their well known exclusive brand Devon & Jones. Devon & Jones—available through Broder’s Alpha division—has added an eco-friendly line for 2009 with products featuring the same high-quality apparel, but manufactured in an ecologically responsible manner. The Green Collection includes men’s and ladies’ organic-cotton pique polos, men’s organic-cotton club jacket and organic-cotton baseball cap. The new Devon & Jones’ styles will be available to distributors Oct. 1, 2008. About BroderBros., Co. BroderBros., Co. is one of the nation’s largest distributors of trade, private label, and exclusive apparel brands to the imprinting,

Trevose, Pennsylvania-based BroderBros.’s announced the company plans on taking performance to a whole new level. In 2009, BroderBros. will be offering the most recent Chestnut Hill line of woven shirts, the Executive Performance Wovens.  The shirts have the same no-shrink, no-fade, no-pill, no-wrinkle, no-stain attributes as before, but are now improved with additional features. The newly patented pucker-free taped seams throughout the shirts keep them looking new and ready-to-wear right from the dryer. The shirts also contain specially fused collars, cuffs and plackets for total garment protection. The company’s men’s shirts now have adjustable collars that stretch up to 1” for added comfort. This

Rossignol, one of the leading outdoor all-season apparel and winter hard goods brands, will now offer apparel for the first time in the imprintables industry through the Broder and NES, divisions of Trevose, Pennsylvania-based BroderBros. “Rossignol is a great addition to Broder and NES,” said Andrea Engel, vice president, merchandising, BroderBros. “They are a world-renowned and widely respected brand and we are proud to be able to offer their products.” The Rossignol brand is more than 100 years old and is the world’s leader in winter hard goods, offering alpine, Nordic and snowboard equipment. They have recently ventured into apparel, offering authentic modern mountain

Trevose, Pennsylvania-based BroderBros. will host an all-star gala in conjunction with the Imprinted Sportswear Show (ISS) Fort Worth 2008 on October 4 at the Fort Worth Cats’ ballpark, La Grave Field. The event will feature a special guest appearance and autograph session by former Dallas Cowboy and NFL Hall of Fame inductee, Randy White. Alpha and Broder will be exhibiting at the Fort Worth ISS conference from October 3 to 5 at the Fort Worth Convention Center, booth number 1205, and will be featuring their new styles and brands for 2009. On the evening of October 4, there will be a continuous shuttle

The Alpa Shirt division of Philadelphia-based BroderBros. Co. announced the expansion of its exclusive relationship with Columbia Sportswear to offer new outerwear products. Starting with the fall catalog, Alpha will offer customers jackets for cool and cold weather climates, with options ranging from classic designs to the hottest trends in the retail skiing and snowboarding markets. Alpha will offer the new Utilizer and Nordic Point fleece. The Utilizer features Columbia’s exclusive Omni-Shade sun protection technology, which blocks more than 93 percent of the sun’s harmful rays. The Nordic Point fleece is an eco-friendly fleece crafted from post-consumer recycled materials. Innovations in soft shell