Before joining Goldstar Pens, Parker Melvin spent his entire promo career on the distributor side of the industry. That makes him uniquely qualified to talk about the state of collaboration and communication between distributors and suppliers—what’s working and what needs work. Plus, Sean and Brendan discuss Disney’s move to eliminate plastic straws at its theme parks, and analyze the most important and exciting story of the summer: SHARK HEIST 2018!…
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Geiger’s Dale Denham Talks 2018 #Online18, Promo’s Top Influencers, Secrets to Social Media Success
Dale Denham’s 2018 #Online18, the annual list of the promotional products industry’s top social media influencers, launched last week. It’s one of our favorite stories of the year, so we invited Dale, who moonlights as Geiger’s chief information officer when he’s not blogging for Promo Marketing, to give us a behind the scenes look at…
Read MoreFacilis Group’s Chuck Fandos on the Promo Industry’s Tech Gap, Putting Relationships First and More
Are promo companies ahead of or behind other sectors in tech adoption? How does the widening tech gap between large and small distributors affect the latter’s ability to compete? Is the industry over-relying on tech? In episode 5 of the Promo Marketing Podcast, Chuck Fandos joins the show to chat on those questions and more, with some surprising answers! Plus, we kick off summer blockbuster season with a look at some memorable movie marketing over the years. Do we talk in detail about that awful 1998 Godzilla movie? You know we do!…
Read MorePPAI’s Paul Bellantone on Mergers and Acquisitions, Embracing Competition and Facebook Whining (Positivity, People!)
On episode 4 of the Promo Marketing Podcast, PPAI’s Paul Bellantone joined Sean and Brendan for a wide-ranging discussion on mergers and acquisitions, outside competition, Promotional Products Work! Week, Legislative Education and Action Day, and why it’s time for the promo industry to grow up and start respecting itself, dangit! Plus, have you seen those apology commercials from Uber, Facebook and Wells Fargo? Man are they bad!…
Read MoreHong Kong Gifts Fair: The Magnet Group’s Dan Jellinek Talks Pricing, Weird Lack of Tech Products and 13-Hour Flights With No Power
In episode 3 of the Promo Marketing Podcast, Dan Jellinek of The Magnet Group gave us the inside scoop on pricing, products, color trends and much more from his trip to the Hong Kong Gifts & Premium Fair. Plus: a shipping change the promo industry should steal from Amazon, the perils of 13-hour flights with no way to charge your electronics, and terrible meeting advice from Elon Musk…
Read MoreTalkin’ Tariffs: Source Abroad Founder Caro Krissman on How Much the Promo Industry Should Really Worry
Tariffs, trade wars and other scary-sounding words have been all over the news, but how much will the proposed tariffs actually impact the promotional products industry? In episode 2 of the Promo Marketing Podcast, we try to answer that question as we chat with Caro Krissman, former CEO of Source Abroad, and the gang from INLT, Caro’s new customs brokerage firm. Plus, an update on the surprise closing of Nationwide Promotions LLC, and a topic we hold very dear—SPACE HOTEL!
Read MoreBIC Graphic North America CEO David Klatt on the Supplier’s Future Plans, Bringing Outside Experience to Promo Industry
In this episode, Sean and Brendan chat with David Klatt, newly-hired CEO of BIC Graphic North America, and talk about some of the biggest stories from around the industry…
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