As he embarks on his new role, Mittal shares why ASI’s culture stands out, where he sees opportunity in a complex supply chain and how technology – especially AI – can help unify the promo ecosystem.
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Andrew Kelly of Overture Promotions and Laura Smith of Storm Creek share their reactions to the study, which measures promo’s carbon impact against other advertising mediums. Here, they discuss what the industry must do to keep the positive momentum going.
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The Counselor editors recap all the highlights from ASI’s signature Southwest trade show.
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In this episode of Her Imprint, Linda Fox shares how she took over a struggling business and rebuilt it from the ground up, learning the print industry firsthand while navigating major personal and professional transitions.
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Co-hosts Kristine Shreve and Cassie Green enlisted the help of Kevin DeBruyn, owner of Adaptive Counseling and Case Management.
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Coming from outside of print and promo, the beverage-focused distributor has a unique perspective.
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Jimmy Bryant talks about how he launched his nature-inspired apparel and accessories brand that’s sold in every REI store across the country.
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Ashley Roberts, content director of Printing Impressions, talks about some of the biggest trends in commercial printing right now and how promo distributors can leverage opportunities in the space.
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In this episode of Printing’s Alive, Warren Werbitt chats with Josh, Mitch and Max Kaneff about the history and future of Arkay Packaging.
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Counselor editors taste-test unique snacks and discuss sales ideas for spring and summer campaigns.
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