June is Pride Month, a time for celebrating the LGBTQIA+ community that many brands have started integrating into their own marketing schedules. Historically, this meant adding a rainbow motif to traditional designs, but there’s the concern that companies aren’t doing enough to really show support to members of the LGBTQIA+ community. In short, simply adding…
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Now that I have your attention, let me explain. In life we take in a great deal to nourish us — food, water, and air. Once we have used up the nourishment in that food, water, and air, our bodies eliminate the waste each of these creates. The fact is that if we retain the…
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I love Ed Mylett. Recently, I heard Ed talk about identifying the individual who holds the greatest importance in believing in our worth and potential. Most of us may think it is of the utmost importance that our prospects believe in us and our value. Fact is, as Ed said, the most important person you…
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Whoever printed a shirt that sold at Walmart should have taken a closer look at the design, as a T-shirt touting environmentalism accidentally showcased one of the most disliked words in English.
Read MoreIn today’s world, it’s not enough to just sell your client a product and move on. Instead, distributors must be more than that: advocate, guide, adviser, etc. Distributors are doing more than selling these days — they are offering a service.
Read MoreGuy Fieri is flying dangerously close to the trademark infringement sun with his “Munch Madness” T-shirt, which parodies the highly proprietary “March Madness” logo. Fieri has plenty of parody apparel, so he clearly knows how to toe the line. Distributors can do that, too, but they need to be careful.
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Next Level Apparel, Los Angeles, announced that it will partner with data science company Oritain to trace its cotton origin after committing to only using U.S.-grown cotton. Cotton sourcing has been a hot topic in the apparel sector, as companies try to move away from cotton grown in China’s Xinjiang region, a major cotton manufacturing…
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When you’re looking for an apparel blanks supplier, what are the qualities you look for? Partnering with a supplier that offers a variety of vendors as well as its own brand, has several locations, and offers multiple customer service methods should be high priority. Not only does it streamline ordering processes, but it opens up product selection, removes communication headaches, and helps build a better experience for your customers.
Read MoreImplementing SEO best practices is the easiest way to grow your promo business. With that said, SEO is a long-term game. It primarily requires effort up front, but once you rank, you start making sales on a regular basis organically. And it doesn’t go away. Here are six adjustments you can easily make that will gradually improve your SEO rankings…
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Ask the Accountant… Question: I am using QB Premier and am starting a second business. Can I do that without buying the program again? Answer: QB Premier allows you to create multiple companies within your program at no additional cost. On the other hand, QuickBooks Online charges you an additional subscription charge for each company…
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