Though it comes with plenty of challenges, made-to-order apparel reaps unique benefits to the promo companies able to offer cut-and-sew customization.
Read MoreHow Made-To-Order Apparel Levels Up Promo Campaigns
Editorial Type: Case Studies
How AI Tools Can Help Boost Your Direct-to-Film Designs
Julia Saxon of BeeGraphix explains how she used ChatGPT, Midjourney and other generative AI tools to create a mini-merch collection for Branding Together, the joint podcast hosted by ASI and PRINTING United Alliance editors.
Read MoreA Cup of Culture: How the ‘Bad Johnnie’ Cocktail Cup Became a Collector’s Item in Puerto Rico & Beyond
Hitex Marketing Group partnered with Scottish whiskey brand Johnnie Walker to create a Bad Bunny-inspired cocktail cup to meet the current moment.
Read MoreHot List: Products for Cozy Nights & Staying In
Whether cozy season means curling up under a blanket with a book, hosting a cocktail party with friends or pampering yourself with a little spa time in the comfort of your own home, this collection of products has you covered.
Read MoreCase Study: Strategically Building an AI-Powered Future
Integrating AI is not about chasing hype. It’s about removing friction, improving efficiency and using data with purpose.
Read MoreEditor’s Picks: Elevated Travel Products
Companies in the travel, hospitality and leisure sectors can gift practical but elegant branded travel accessories to make a good impression on new clients in 2026.
Read MoreEditor’s Picks: Tasteful T-Shirts
These top-searched branded T-shirt options are tried-and-true picks for a classic promo campaign item.
Read MoreHow Foam Party Hats Struck Promo Gold With Viral Chicago Bears Cheese Grater Hats
After the Green Bay Packers’ legal team nixed the cheese hat, Foam Party Hats found even greater success with the team’s rivals.
Read MoreBreaking Through Bottlenecks
Your biggest obstacle to growth isn’t your people, your equipment or your customers. It’s your workflow.
Read MoreASI Orlando 2026: 4 Hard Goods Trends Set To Shape the Year Ahead
On the ASI Orlando show floor, suppliers showed off new products, from sustainable tech accessories to subtle branding opportunities to viral mini-totes.
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