For the second year, SanMar will serve as the presenting sponsor for Beat the Bridge 2026, a fundraiser for Breakthrough T1D — a global organization funding type 1 diabetes (T1D) research.
Read MoreEditorial Type: Case Studies
Editor’s Picks: Dynamic Banners & Flags
Whether at small businesses or large-scale events, these vibrant banners and flags are ideal for making client branding stand out in a crowd.
Read MoreExploring the Super Bowl as a Graphics Print Project
Dan Marx and Toni McQuilken discuss the massive undertaking of producing, managing and installing graphics for the big game.
Read MoreBranded Pope Hats & Premium C-Store Merch: This Week in Eye-Catching Promos
A rundown of branded merchandise that stopped our scrolling in its tracks.
Read MoreKFC U.K.’s Pickle Puffer Highlights Branding Creativity
When you think of promotional apparel, the last thing that likely comes to mind is a puffer jacket filled with pickles. But for KFC U.K., it’s a real thing.
Read MoreASI Fort Worth 2026: Product Showcase Winners
Distributors were impressed by unique and innovative products in a variety of categories on the exhibit floor at ASI Show Fort Worth.
Read MoreThis Week’s New Suppliers: Shamrockin’ New Promo Picks
Discover creative products from new ASI suppliers.
Read MoreHow Made-To-Order Apparel Levels Up Promo Campaigns
Though it comes with plenty of challenges, made-to-order apparel reaps unique benefits to the promo companies able to offer cut-and-sew customization.
Read MoreHow AI Tools Can Help Boost Your Direct-to-Film Designs
Julia Saxon of BeeGraphix explains how she used ChatGPT, Midjourney and other generative AI tools to create a mini-merch collection for Branding Together, the joint podcast hosted by ASI and PRINTING United Alliance editors.
Read MoreA Cup of Culture: How the ‘Bad Johnnie’ Cocktail Cup Became a Collector’s Item in Puerto Rico & Beyond
Hitex Marketing Group partnered with Scottish whiskey brand Johnnie Walker to create a Bad Bunny-inspired cocktail cup to meet the current moment.
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