Journalists in Cleveland covering the Women’s Final Four received a Cleveland-themed kit, complete with goods from local businesses and other local tie-ins.
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Dunkin’ ‘Rebrands’ for April Fools’ Day, Complete With Apparel Line
Dunkin’, formerly known as Dunkin’ Donuts, celebrated April Fools’ Day yesterday by “rebranding” as just “Donuts’,” complete with a whole line of merchandise.
Read Morecommonsku + Numo Upcycles Merch from skucon
commonsku and Numo teamed together to “make magic from skucon merch.” Numo’s team of makers then cut and sewed tablecloth into pouches.
Read MoreAldi Is Making Branded Sneakers Now
Aldi, the grocery store that has brought you tongue-in-cheek Adidas knockoff apparel and other lines of branded apparel, in addition to low-priced groceries, is entering the footwear market with a new line of sneakers.
Read MoreCheetos Made A Branded Wedding Chapel In Vegas (And Chester Cheeto Will ‘Officiate’)
Cheetos created a branded wedding chapel, complete with signage and outfits, for couples during Las Vegas’ Super Bowl weekend.
Read MoreBandannas – The Go-To Wearable Promotion for Event
Put yourself in the end-user’s shoes for a moment. You’re at a concert for your favorite artist. It’s summertime, it’s outside, and everyone is having a great time. You’re standing in line for some cool merch to commemorate the occasion, and as you scan the available options, you see the typical black T-shirt, the tried-and-true…
Read MorePretzels, Rubik’s Cubes, and Trips to Switzerland: Inside the Oscars Gift Bag
The Academy Awards are airing this Sunday, March 10. And, like previous years, we’ve gotten a look into the gift bags that nominees like Paul Giamatti, Lily Gladstone, Martin Scorsese, and host Jimmy Kimmel, will receive courtesy of Distinctive Assets.
Read MoreHow Rochester, NY, Businesses Are Preparing for Eclipse With Merchandise
A solar eclipse will be visible from Rochester, NY, for the first time since the 1920s, and local businesses are turning to merchandise to excite tourists and locals alike.
Read MoreBisquick’s ‘Fargo’ Promo Was Limited to Fewer than 100 Boxes In a Small Minnesota Town
Bisquick played a special role in season 5 of “Fargo.” To celebrate, General Mills made fewer than 100 special edition boxes for sale in the small town of Scandia, MN, which serves as the setting for the show.
Read MoreConvergence Corner: The Other Half
When Scott Thurman, CEO of International Printing Solutions, San Diego, CA, realized that his print customers were also getting promo, he realized he was leaving money on the table.
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