This time, the singer has partnered with Sony and the New York MTA to take over an entire New York subway train with a mix of print and promo.
Read MoreOlivia Rodrigo Is Back With Another Immersive Experience
Editorial Type: Case Studies
Promo Lessons From the Golden Globes Swag Bag Worth $1 Million
This year’s gift bag is a real bag that uses trendy branding and even finds space for print.
Read MorePromotions Planner: Spring Has Sprung
Start presenting ideas to clients for campaigns centered on March observances.
Read More3 Ideas for Using Pantone’s 2025 Color of the Year Mocha Mousse
The earthy brown hue gives off cozy vibes. Here is some inspiration on how to use that for promotional campaigns.
Read MoreRevenue Surges After In-Plant Adds DTF Printer
Ohio University Printing Services enhanced its booming apparel-printing business by installing a new EZ-Jet Pro 24 direct-to-film printer from Equipment Zone in its Athens, Ohio, in-plant.
Read MoreCommentary: 3 Takeaways From the Savannah Bananas’ Viral Tee
The baseball team sold limited-edition T-shirts in honor of the duct-tape banana art that recently sold for $6.2 million at auction.
Read MoreHow To Embrace ‘Dopamine Décor’
The latest interior design trend suggests that adding color and creativity to a room – or end-buyer campaign – can boost your mood.
Read MoreM&M’s Releases a Branded ‘Snack Jacket’ Aimed at Moviegoers
The very limited-edition merch drops on Nov. 15 in collaboration with Amazon MGM Studios’ holiday movie Red One.
Read MoreSabrina Carpenter’s Coffee Shop Pop-Ups Have Experiential Marketing Takeaways for Promo Pros
The “Espresso” singer teamed up with Cash App for three branded events in New York, Chicago and Los Angeles.
Read MoreNew Jackson Hole Mountain Resort Merch Created From Upcycled Staff Uniforms
ReFleece made the sustainable swag for the Wyoming winter destination.
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