It’s New Year’s Eve, Dec. 31, 2026, and a coworker hands you a glass of champagne while she says, “Congratulations on a record year. You were the No. 1 sales rep. Would you mind sharing any tips with me? I’d sure like to be in your position this time next year.”
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When it comes to mail, the difference between talking at and talking to/with your prospects is huge. One lands in the trash. The other sparks curiosity, builds trust and gets results.
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In addition to negatively impacting many everyday Americans, the Improving Disclosure for Investors Act would deprive print distributors of a key revenue stream.
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Getting marketing and sales aligned is no longer optional. It’s essential for growth, retention and profitability.
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The leaders who excel don’t wait for change to smack them in the face. They anticipate it.
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Why trade shows are so important for print and promo professionals, and why they should attend upcoming shows.
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Here are the most common direct mail pitfalls and, just as importantly, how to fix them.
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Having trouble attaching documents in QuickBooks Online? There are multiple options for what you can attach.
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This year marks the 250th anniversary of the official start of our country’s postal system, when the great printer/publisher/inventor/statesman Ben Franklin was hired by the Continental Congress as postmaster general.
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There’s this idea in sales that confidence is something you must have before you act and the best reps are born bold, unshakable, and always ready to pick up the phone. Wrong.
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