In a world where information is constant and almost always digital, print has the opportunity to create an emotional response in the people who see it.
Read MoreElevating Embellishments
Editorial Type: How-to Guides
ASI Orlando 2026: Marketing Strategy as a ‘Mosaic’
Marketing is more than a single slogan these days; it’s different but related stories told with authenticity and consistency.
Read MoreASI Orlando 2026: Driving Sales Success With Strong Supplier-Distributor Relationships
Katie Kailik, director of sales at Peerless Umbrella, shared how she learned to shift the supplier-distributor relationship from a transaction to a true business partnership.
Read More3 Proven Ways To Build a Self-Promo Campaign
In a webinar on the ASI Learning Network, sales veteran Cliff Quicksell offers his expertise for expanding client bases with this attention-grabbing marketing tactic.
Read MoreApparel Decorating Guide — Techniques, Tips & Tutorials
From foundational skills to advanced processes, this updated guide delivers everything decorators need to elevate their craft.
Read More4 Tips for Door-to-Door Cold Calling From a Gen Z Entrepreneur
Lea Gilbert, who launched direct-to-garment apparel-decoration business Treehouse Creations in early 2025, has found success with old-fashioned sales tactics.
Read MoreHow Your Shirt Is Made Plays a Huge Role in How It Prints Using DTG
Pretreating is the process that allows for successful digital white ink printing on a garment.
Read MoreJordan Gorski on Value of Color, Prepress in Wide-Format
Color management and process control are critical but often overlooked factors in wide-format printing.
Read MoreElevate Your Wide-Format Business With Installation Services
Wall, window, and even vehicle graphics have taken off, and in-plants are in the thick of this growing business. But who is installing these graphics?
Read MoreSelling Healthcare Labels for Long-Term Profit & Revenue
No matter what is happening in the economy, people still need healthcare. This translates into a steady, predictable need for healthcare labels.
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