The jumbo rolls sector of the printing industry sort of falls into that category — as in, not a lot has changed on the technology side of jumbo rolls. If you’ve ever worked on an order within the jumbo rolls world, chances are things are pretty much how they were then. What They’re Good For…
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How to Tap into Key Vertical Markets and Create Lasting Relationships
Tips from distributors who count these particular verticals among their most successful, and see how they got involved in the first place, what sorts of products work for them, what unique challenges each customer vertical creates, and more.
Read MoreCautionary Tales: Reddit Users on the Worst Promotional Product They’ve Received from an Employer
A recent Reddit thread on the r/AskReddit subreddit posed the question, “What’s the worst company gift you’ve ever received?” It provided some good insight into what distributors can avoid, and how they can improve their own promo campaigns.
Read MorePointers for Printing Political T-Shirts
Gone are the days of people keeping their political cards close to the vest. Today, many take pride in their political or social views and want to share them – to get conversations going, build deeper connections with one another, and boost current campaigns or movements.
Read MoreBarbiecore, Quiet Luxury, The Perfect Fit – Trends and Tips for Women’s Apparel
Whether a company is looking to outfit its team with a polished, unified look; a festival needs concert merch; or a fitness brand is looking for athleisure to promote its name, there are plenty of use cases where brands or companies need women’s styles. Experts share some of the top trends to keep an eye…
Read MoreEducating Yourself on Apparel Decoration
While I live and breathe all things ink and thread for apparel, I also understand most people are not going to be as obsessed with the specifics of the craft. However, even if you don’t know the specifics of ink mixing and mesh densities, I believe it is only beneficial to be aware of all the possibilities you can offer your clientele.
Read MoreLead with Bandannas for Co-Branding Sponsorship Promotional Campaign
Sponsorships plays a key role within a variety of promotional campaigns. When your clients need to promote a campaign, advertise an event, or spread a message, it’s not enough to just put a logo on any old item and call it good. Rather, promotional products distributors must find a way to elevate their clients’ messages…
Read MoreBeat the Competition with Sports and Outdoor Products
For those tailgates, kids’ soccer games, or watch parties, people are going to need coolers, reusable water bottles, pennants — the list goes on. This is where promotional product distributors can jump in.
Read MoreBeware False QuickBooks Helpers
Ask the Accountant… Question: I needed help with my QuickBooks. I googled and found a number, but they didn’t help and tried to sell me a different QuickBooks program. Why? Answer: You should never google to find a way to contact QuickBooks. You will likely not find QB/Intuit, but the person on the other end…
Read MoreA Playbook for Video Marketing Wins
The dawn of the music video changed the way musicians marketed themselves. “Video Killed the Radio Star” references aside, it was a revolution in culture. In the years that followed, the internet provided even more opportunities for people to market themselves, their brands, and their products through video. Soon enough, we all had high-definition cameras…
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