In this podcast, ASI Media journalists Christopher Ruvo and Sara Lavenduski delve into the supply chain challenges and discuss their current and potential impacts on the promo market.
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Industry distributors say requests for proposals have become more complicated and time-consuming. They’re adapting, but some believe a reimagined process would behoove their firms and their clients.
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With the year already more than half over, it’s a great time to pause and take stock of what’s going on in the consumables space — aluminum offset plates, paper, inks, and everything else needed to actually produce printed materials. While we have certainly come a long way from the shortages and price hikes…
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If you’ve been paying attention to apparel trends, you’ve likely noticed that a lot of fashionable brands are offering gender-neutral pieces. A high-profile example is Nike, which only created one set of “Medal Ceremony” apparel for Olympic athletes, rather than one for male athletes and one for female athletes. On a smaller scale, gender-neutral apparel…
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There is more to pins than just promo power, experts say: They have identities. “People keep pins longer; they generate more good will,” says Tom Farrell, director of marketing for EMT (asi/52263). “They have more meaning.” Over a long career serving as a postman and a fireman, Farrell’s father collected pins he received as awards…
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After quarterly sales declined for the first time in nearly three years last quarter, ASI Research shows that promo firms engineered a 1.3% increase in the second quarter of 2024.
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ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
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Roland DGA announced North American availability of its new VersaOBJECT CO-i series printers, and NameBadges International now offers Prestige Name Badges.
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Whether it’s a stadium that can fit thousands of people, or the local field 10 minutes down the road from your house, cheering on your favorite team is always better with the use of promotional products.
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An inside look at trends, applications and decorating techniques in the promotional caps and headwear space.
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