The gold, silver, and bronze medals given out at the 2024 Summer Olympics in Paris will include real iron from the Eiffel Tower.
Read MoreEditorial Type: Industry Sector Reports
How Tags and Labels Can Enhance a Branding Experience
Labels and tags can be used to further enhance a brand and tell its story in greater detail. And as we enter the new year, distributors should be privy to what they can offer so their clients’ brands stand out and stay on people’s minds.
Read MoreGrowth Opportunities for Apparel Decorators
This article originally appeared in Apparelist. To see more, click here If the pandemic taught us anything, it’s that diversification and flexibility are key operational functions to remain in business. For apparel decorators, the idea of convergence (or adding additional products and services) has emerged over the past several years. It’s clear that to survive…
Read MorePointers for Printing Political T-Shirts
Gone are the days of people keeping their political cards close to the vest. Today, many take pride in their political or social views and want to share them – to get conversations going, build deeper connections with one another, and boost current campaigns or movements.
Read MoreLook to Fender and Gibson to See How to Turn Any Company Into a ‘Lifestyle Brand’ Using Branded Products
Every company needs to be a lifestyle company to some extent it seems. Look at some of the biggest sales verticals for promotional products. Look at the food and drink, automotive, and sports sectors. And now, big music brands like Fender and Gibson are doing the same with all sorts of merchandise.
Read More4th Quarter Selling Guide: Making the Most of the End of the Year
As the year comes to a close, take a look at what end-users will be looking for in terms of year-end gifts, appreciation, and cozy ways to stay indoors during the colder months. Some product categories are holdovers from the pandemic, though lockdown days are behind us.
Read MoreA First Look at Ralph Lauren’s Ryder Cup Golf Apparel
Ralph Lauren does a pretty good job designing apparel for the U.S.’s premier athletes. The designer brand’s Team USA gear for the Olympics is always interesting, and creates influence elsewhere in the apparel world, as other companies look to replicate the mixes of style and athletic function. In the promotional apparel space, golf is a…
Read MoreExploring the Latest Writing Instrument Trends
In an industry like promo, tech will always have merit as a high-perceived value and high-profile gift. But a pen is arguably one of the most useful gifts you can use in a promo, so its application and intended audience is much wider.
Read MoreUnderstanding Promotional Headwear Trends
2022 was a record year for the promotional products industry — growing 13.1% and reaching $25 billion in sales volume, according to PPAI. These big numbers mean big opportunities for promotional product distributors. One way they can get their share of sales is by exploring new products and staying in the know, and a category…
Read MoreWhat’s New and Worth Learning About Tax Forms
Tax season is behind us. Our accounting friends can go back to their normal sleep and work schedules. Maybe you got a nice little return that you’re using for something fun. Or, maybe, you owed Uncle Sam a few bucks. Tax time is different for everyone. And when we say “everyone,” we really do mean…
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