Proforma Reports Record Monthly Sales of $60M in December

Proforma announced this week that it set a new monthly sales record of $61 million in sales for December 2021. The company partially credited this milestone to its $20 million investment in technology, which allowed Proforma to open more than 5,000 e-commerce stores in 2021…

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4imprint’s Sales Rose 41% in 2021, Nearing Pre-Pandemic Levels

4imprint announced last week that its 2021 full-year sales were up 41% over 2020, bringing the distributor close to its pre-pandemic numbers. The company reported 2021 revenues of $787 million—90% of its pre-pandemic numbers in 2019, which the company said “[demonstrates] a strong recovery over the course of the year”…

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Universities, Schools and Businesses Are Increasingly Requiring Medical-Grade Masks: What That Means for Promo PPE Demand

The Los Angeles School District announced that students should upgrade their cloth masks to medical-grade masks to fight the Omicron variant of COVID-19. Several major universities are requiring students to upgrade their masks as they return to in-person learning. And Los Angeles County will begin requiring employers to provide medical-grade masks to some employees…

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Balenciaga Joins Reusable Drinkware Trend With $85 Branded Coffee Cup

Balenciaga, one of the most coveted luxury brands in the world, just released a reusable porcelain travel cup. The cup, part of Balenciaga’s new Objects line of products, is thermal double-wall insulated and available in two colors (white and black). To add to the appeal, Balenciaga branded the cups with a city name under the logo…

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Bengals Superfan’s Apparel Brand Blows Up After Cincinnati QB Joe Burrow Wears T-shirt to Game

Before the season, Ace Boogie sent a T-shirt he designed to three Cincinnati Bengals wide receivers and quarterback Joe Burrow. Months later, Burrow wore the shirt to the stadium for a game against the Kansas City Chiefs, and pictures of Burrow in the shirt made the rounds on social media. The Bengals won 34-31 to clinch the division, and, suddenly, everybody had to have one of the shirts…

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How One Promo Distributor Created Natural Light Vodka’s Custom Trapper Hat (That Holds Miniature Bottles of Alcohol)

Natural Light released a line of flavored vodka last year. To make sure patrons stay warm, the brand is selling a trapper hat that not only insulates your noggin during these cold winter months, but also stores little bottles of vodka to make sure you’re wearing your alcohol blanket in case you venture out into the tundra. The promo distributor behind the hat told us how it all came together…

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Manchester City Partners With Heineken for ‘Plastics’ Statue Outside Stadium

Manchester City, a club that grew from lower-league irrelevance to one of the biggest soccer clubs in the world, is trying to eradicate “plastics” (i.e., frontrunning fans) from the club as well as the environment through a partnership with Heineken that involves two life-sized statues of literal plastic fans made from recycled plastic waste outside Etihad Stadium…

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