Record-Breaking Month for iPROMOTEu

iPROMOTEu, Wayland, Mass., announced today that 24 promotional products distributors have affiliated with iPROMOTEu in January 2011, setting a new record for the most new affiliates in a given month.

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Molenaar LLC Recalls 315,000 Night Lights in U.S., Talks with Promo Marketing

On Sept. 23, Molenaar LLC, Wilmar, Minn., announced the voluntary recall of 315,000 electroluminescent night lights that the company had manufactured and distributed from 2005 to 2009 throughout the United States. The recall is the result of the same four incidents of minor smoking and property damage reported to the Electrical Safety Authority of Ontario (ESA) that caused the Canadian recall in August, and not because of any new incidents of malfunction in the United States.

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Grand Prize Winner Announced in Sweda’s 2010 Case Study Challenge

As part of its “Innovation” Case Study Challenge, Sweda Company, City of Industry, Calif., announced on Sept. 3 that the case study “Photo Frame Calc=Unlimited Marketing Options,” submitted by Julie R. Haar of Proforma Strategic Promotions, Columbus, Ohio, is this year’s Grand Prize Winner.

“I was thrilled to be among the six finalists. It’s an honor to be recognized by my peers and the industry for fulfilling my client’s needs with an innovative and strategic solution,” said Haar.

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RoadPro Invests In Customer Satisfaction

Given its dramatic growth in the promotional products market, RoadPro, Palmyra, Pa., has invested in added capabilities to insure that doing business is easy, productive and profitable for promotional products distributors. Specifically, RoadPro has increased investments in customer support personnel, sales agents, website capabilities and product assortment.

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