Jenny Domin, national sales manager of Hospitality Mints, announced the appointment of Phil Sibinski, MAS, to represent the supplier in the Midwest, effective July 1. “Phil has been a multi-line rep in the Midwest for many years, is highly respected, and we are thrilled he is on our team,”…
Read MoreThe popularity of online gaming, especially free ones like Fortnite, has given rise to the concept of in-game purchases. A lot of those are things like weapons to use in the game or outfits for the character. With that popularity, brands have started putting their own “merchandise” in video games for characters to wear, like…
Read MoreWe all know the Skittles tagline: “Taste the rainbow.” We did not, however, think mustard was part of the rainbow. Skittles’ unlikely partnership with French’s mustard included a promo tour, and accomplished what every good promo should do most of all: started a conversation and got attention.
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Proforma, Cleveland, wrapped up its largest event of the year, The Proforma Annual Convention and Family Reunion. More than 600 distributor owners, supplier partners, sales professionals, and Support Center staff gathered together at the Gaylord Palms in Orlando for a week of events. This year’s theme – Launch – encapsulated Proforma’s goal for all distributor…
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Through a partnership with Round21 and artist Jayson Atienza, USWNT stars like Megan Rapinoe, Alex Morgan, Kelley O’Hara, and Crystal Dunn were able to let their personalities shine through in the form of special-edition products.
Read MoreThe Teamsters Union, which represents the 340,000 UPS workers prepared to strike should their contract expire next week, found an agreement with UPS, avoiding a strike that would’ve put an enormous strain on the supply chain and promotional products industry. “The union went into this fight committed to winning for our members,” Teamsters general president…
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Vantage Apparel, Avenel, NJ, announced the return of Christopher Alfano to the organization as its new Chief Digital Officer (CDO), and Fred Durand, Vantage’s Chief Operating Officer,
Read MoreThe Teamsters Union, which represents 340,000 UPS drivers, is set to strike next week if contract negotiations don’t yield a result. Pop! Promos founder and president Sterling Wilson discussed what his own company is doing to prepare, and what suppliers and distributors can do, too.
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One of the biggest trends in fast food and restaurant branding over the last few years has been the phenomenon of celebrity meal deals. Just about every fast food and fast casual restaurant has done some sort of branded partnership with an artist that included a menu item, as well as promotional products. Starbucks, whose…
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After almost 25 years of holding the trademark to “Taco Tuesday” in all states but New Jersey, Taco John’s is relinquishing its grip on the phrase, allowing other restaurants and businesses to use the phrase. However, it’s asking for a little something in return.
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