Tags and labels may get overlooked, but they’re a more than $20 billion product category replete with opportunity. Learn how to capitalize on that here.
Read MoreEditorial Type: Tips and Tools
Resolving To Highlight the Converging Worlds of Print, Promo & Decoration
In the inaugural episode of Branding Together – a monthly video podcast hosted jointly by ASI and the PRINTING United Alliance – Editors Theresa Hegel and Cassie Green discuss the most important things print should know about promo and vice versa.
Read MoreFrom Mailbox to Memory: Creating Impact Through Touch
When designed thoughtfully, tactile mail creates memorable and shareable experiences. It’s not just about sending mail — it’s about creating a physical connection.
Read MoreA Printer’s Guide to Success With Promo
This five-pronged primer delivers strategies and stories to help printing pros power up sales by making merch part of their business arsenal.
Read MoreYou Know the Steps. Can You Convert?
Every day I see people posting and sharing how to grow followers. I concede that’s important, but it isn’t the main thing. Knowing how to convert is the main thing.
Read MoreASI Orlando 2025: How To ‘Flex’ Your Sales Style
Mimi Brown of AMP Up Success discussed how identifying personality traits can help distributors develop their business acumen and close more sales.
Read MoreASI Orlando 2025: Master ‘Non-Cringey’ Online Self-Promotion
Sameena Safdar, CEO of Amplify Your Voice, provided attendees of this Education Day session with valuable tips for building their personal brands online.
Read MoreWhich QuickBooks Version Is Right for You?
Ask the Accountant… Question: I have never used QuickBooks before. Which one should I buy: Desktop or Online? Answer: I have been a fan of QuickBooks Desktop (the regular one) for distributors, but over the last several years, Intuit (owner of QB) has been strongly pushing QuickBooks Online (QBO). It has become apparent that QBO is the future of QuickBooks. For this reason, I recommend that any distributor who is new to QuickBooks go with QBO. I don’t want to see anyone go into Desktop and then have to switch…
Read MoreAI Expert Steve Metcalf Shares His Tips & Insights
The co-founder and CEO of Imagine AI Live gets into the nitty gritty of artificial intelligence in this episode of the Impressions Xchange podcast.
Read MoreTop 10 of 2024: Trends & Analysis
ASI Media readers were invested in politics, unique brand collaborations and keeping up with color trends this year.
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